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PPC Specialist

3 months ago

gurugram, India Ease Hire Full time

About EaseHire:

 

EaseHire is a disruptive, technology-driven recruitment platform that connects employers with top-quality talent. With our innovative approach, we have successfully simplified and streamlined the hiring process, making it easier for employers to find the right candidates quickly and efficiently. We are currently seeking a dynamic and results-driven PPC Specialist to join our team and drive our digital marketing efforts.

 

Job Description:

 

We are looking for an experienced and enthusiastic PPC Specialist to manage and optimize our pay-per-click (PPC) campaigns. The ideal candidate is someone who has a passion for data-driven marketing and thrives in a fast-paced, constantly evolving environment. As a PPC Specialist, you will be responsible for creating, monitoring, and optimizing PPC campaigns to increase traffic, leads, and conversions for our clients.

 

Key Responsibilities:

 

- Develop and implement PPC strategies for multiple client campaigns, including Google AdWords, Bing Ads, and other platforms.

- Conduct thorough keyword research, analyze trends, and optimize campaigns to improve performance and ROI.

- Monitor, track, and report on campaign performance using relevant metrics and tools.

- Collaborate with the content and design teams to create ad copies and landing pages that are optimized for conversions.

- Stay updated with the latest PPC trends, techniques, and best practices to continuously improve campaign performance.

- Conduct A/B testing and analyze data to make data-driven decisions and recommendations.

- Communicate with clients regularly to provide campaign updates, insights, and recommendations.

- Manage campaign budgets and ensure timely delivery of deliverables within budget constraints.

- Work closely with the sales team to provide PPC insights and recommendations for new client proposals.

 

Requirements:

- Bachelor's degree in Marketing, Advertising, or a related field.

- Minimum of 1 years of experience in PPC management, ideally in an agency setting.

- Strong understanding of PPC platforms, tools, and best practices.

- Experience working with Google AdWords, Bing Ads, and other PPC platforms.

- In-depth knowledge of keyword research, campaign optimization, and A/B testing.

- Excellent analytical skills and the ability to interpret data and provide actionable insights.

- Proven track record of successfully managing and optimizing PPC campaigns to achieve KPIs.

- Strong project management and organizational skills with the ability to manage multiple projects simultaneously.

- Excellent communication and interpersonal skills with the ability to communicate effectively with clients and team members.

- Strong attention to detail and commitment to delivering high-quality work within tight deadlines.


 

Note:

Kindly apply only if you:
1. Have your own laptop.
2. Can work from 9:00 AM - 6:30 PM in the office, 5 days a week.
 

Benefits:

1. Rapid Growth & Startup Culture.
2. Reward programs for employee benefits.
3. Focus on People's Happiness Index.
4. Evaluative Wakeup score with WakeUp.Life platform for mental and physical well-being.
5. In-house wellness counseling with advisors and dieticians of WellPro.One and WakeUp.Life.
6. Entertainment perks with MOI (Museum Of Illusions) as our partner.