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Influencer Marketing Associate

2 months ago

Gurugram, India Nutrabay Full time

You Should Apply If:

  • Have good negotiation skills to ensure maximum ROI for the budgets.
  • Have worked with a mixed set of influencers- Category A+, A, B, Micro
  • Understand nuances of working with influencers on different platforms- Youtube, Instagram.
  • Identify, evaluate, and engage potential influencers who align with Nutrabay’s brand values.
  • Should have 0-2 years of experience in influencer marketing.
  • Should have a keen interest in Fitness or any sports activity.
  • Excellent communication skills.


You Should Not Apply If:

  • Can’t devise and execute end-to-end Influencer marketing campaigns.
  • Can’t build and maintain relationships with multiple ongoing influencers collaborations.
  • Prepare regular reports on influencer marketing activities, campaign performance, and key learnings for senior management.


Skills Required:

  • Negotiation skills
  • Project management
  • Social Media Management


What Will You Do?

  • Influencer Strategy Development: Create and implement influencer marketing strategies aligned with brand goals and objectives.
  • Influencer Identification and Outreach: Identify, evaluate, and engage potential influencers who align with Nutrabay's brand values and target audience.
  • Relationship Management: Build and maintain strong relationships with influencers, ensuring ongoing collaboration and support.
  • Campaign Management: Plan, execute, and manage influencer campaigns from start to finish, including briefing, content approval, and performance tracking.
  • Content Coordination: Collaborate with influencers to develop authentic and engaging content that effectively communicates the brand's message and product benefits.
  • Performance Analysis: Monitor and analyze campaign performance metrics, providing insights and recommendations for optimization.
  • Budget Management: Manage influencer marketing budgets, ensuring cost-effective strategies and maximizing ROl.
  • Trend Monitoring: Stay up-to-date with industry trends, emerging platforms, and best practices to continuously improve influencer marketing efforts.
  • Cross-functional Collaboration: Work closely with the marketing, social media, and creative teams to ensure cohesive brand messaging and integrated marketing efforts.
  • Reporting: Prepare regular reports on influencer marketing activities, campaign performance, and key learnings for senior management.


Work Experience: 1-2 years


Working days: Monday - Friday


Location: Gurugram, Haryana (Work from Office)


Perks:

  • Friendly atmosphere
  • High learning & personal growth opportunity
  • Flexible Timings
  • Diverse work environment


Why Nutrabay:

We believe in an open, intellectually honest culture where everyone is given the autonomy to contribute and do their life’s best work. As a part of the dynamic team at Nutrabay, you will have a chance to learn new things, solve new problems, build your competence, and be a part of an innovative marketing-and-tech startup that’s revolutionizing the health industry.

Working with Nutrabay can be fun, and a place of a unique growth opportunity. Here you will learn how to maximize the potential of your available resources. You will get the opportunity to do work that helps you master a variety of transferable skills, or skills that are relevant across roles and departments. You will feel appreciated and valued for the work you delivered. We are creating a unique company culture that embodies respect and honesty that will create more loyal employees than a company that simply shells out cash. We trust our employees and their voices and ask for their opinions on important business issues.

About Nutrabay:

Nutrabay is one of the largest health & nutrition stores in India. We are proudly a bootstrapped business with lakhs of customers who trust us. Our vision is to keep growing, have a sustainable business model, and continue to be the market leader in this segment by launching many innovative products.