Public Relations Executive
4 weeks ago
Location: Bangalore
Designation: PR Executive
Salary: As per industry Standards
Experience: 1 year
About the company
BCPL – BEAUTY CONCEPTS, established in 1996 is a member of the Bahety Group of Companies, one of Kolkata's most trusted business houses. With a brand portfolio exceeding 45 leading international brands in fragrances, beauty & cosmetics, BCPL is the preferred partner for international brands foraying the growing Indian Market. With over 30 years of customer understanding across the segments of Mass, Mass Premium, Fashion, Prestige & Luxury, BCPL provides its partners with a competitive edge in a challenging & emerging market like India.
Website - Responsibility Areas:
Identify, research, and collaborate with relevant influencers to align with brand campaign
Coordinate influencer outreach, negotiations, contracts, and deliverables.
Monitor influencer content and ensure brand guidelines and key messages are consistently communicated.
Compile coverages, campaign overview and brand reports
Follow up with influencer to retrieve deliverables in the given timeline
Build and maintain strong relationships with media contacts across lifestyle, fashion, Beauty publications
Secure editorial placements, interviews, and coverage in key media
Maintain and update media database lists and monitor press coverage.
Create and manage guest lists for media and influencer-focused events.
Liaise with venues, vendors, and internal teams to support seamless event execution.
Develop moodboards and concept visuals to support campaign storytelling and event planning.
Edit and proofread all PR materials to ensure consistency and accuracy.
Write clear & well-crafted messaging and caption copies for socials.
Publish & share content daily on social media account
Collaborate with other departments to manage coordination
Skills Required:
Intermediate Microsoft Office & communication skills
Organised with high attention to detail
Highly motivated with can-do attitude & enthusiastic
Can work under pressure
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