Media Planner

3 weeks ago


bangalore, India M&C Saatchi Performance Full time
MEDIA PLANNER
About us:
We are a forward-thinking global media/ Marketing agency, operating from ten offices on four continents. Our mobile-native legacy puts us leaps ahead in the hyperconnected age. And our Data- centric, ROI -positive approach, ensures we lead the industry.
What you will be responsible for:
Digital Campaign Management
Independently plan media strategies to achieve client’s performance marketing goals using search, paid social, programmatic, and other media channels.
Own end to end client relationship and communications for all daily/weekly and monthly activities with the support of the account manager.
Work collaboratively with all internal teams to successfully deliver digital media campaigns – teams include Search and Social, Programmatic, Reporting, Trading & Strategy.
Manage relationships with local suppliers: ad networks and publishers to negotiate rates and oversee campaign delivery and results
Own and manage the full reconciliation process at month-end.
Oversee campaign optimisation strategies and work with digital teams to continually improve campaign performance
Support core teams to develop reports that generate insights & opportunities to drive efficient ROI in line with the client objectives and KPIs.
Support Managers on the creation and delivery of key presentations for the clients (monthly/quarterly).
Maintain up-to-date knowledge of the best practices, strategies, offerings in the digital media landscape in the market they are managing.
Team Management
Support Account managers to train and help structure the development of junior members of the team.
Ability to manage and prioritize own and subordinate’s workload to ensure the smooth running of the accounts.
What are the requirements of the role?
Ideally 2-4 years experience of client servicing and relationship management (agency experience preferred)
At least 1+ years of hands-on experience managing Paid Social, Programmatic or Search (Facebook, Google Ads etc.)
Team player personality – responsible, accountable, and collaborative.
Can-do attitude – keen to learn new skills, pro-active, and takes ownership over tasks.
Strong communication (english - verbal, written, and presentation) and interpersonal skills.
Strong proficiency in Excel, Word, and PowerPoint.
Experience with both Branding & Performance campaigns (preferable).
A love for data and an ability to analyse a vast amount of data with exceptional attention to detail
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