Digital Marketing Officer

2 weeks ago

mumbai, India Careerfit.ai Full time

Responsibilities:

  • Develop and implement digital marketing strategies to promote the company’s automobile products.
  • Manage and optimize digital marketing campaigns across various channels, including social media, search engines, and email marketing.
  • Analyze and report on the performance of digital marketing campaigns, using insights to improve future campaigns.
  • Collaborate with the marketing team to create engaging content for digital platforms.
  • Monitor industry trends and competitor activities to identify new opportunities for digital marketing.
  • Manage the company’s online presence, including website content and social media profiles.
  • Ensure compliance with digital marketing best practices and industry regulations.

Requirements:

  • Bachelor’s degree in Marketing, Business Administration, or a related field.
  • Proven experience in digital marketing, preferably in the automobile industry, with at least 3-5 years of experience.
  • Strong knowledge of digital marketing tools, techniques, and best practices.

Skills:

  • Digital Marketing Strategy: Developing and implementing digital marketing strategies.
  • Campaign Management: Managing and optimizing digital marketing campaigns.
  • Performance Analysis: Analyzing and reporting on campaign performance.
  • Content Creation: Collaborating to create engaging digital content.

Preferred:

  • Experience with digital marketing tools and platforms (e.g., Google Analytics, SEMrush, Hootsuite).
  • Strong analytical and problem-solving skills.
  • Excellent communication and creativity abilities.
  • Knowledge of SEO, SEM, and social media marketing.

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