Search engine optimization specialist

2 weeks ago

Jaipur, India Purewood Full time

Job Title: SEO Expert – B2 B Furniture IndustryLocation: Jaipure, Malvia NagarJob Type: Full-TimeExperience: 4+ Years in SEO (B2 B or Furniture Industry Preferred)Reports To: Digital Marketing Manager / Business Development HeadAbout Us:We are a leading B2 B furniture manufacturer and supplier specialising in premium furniture for retail stores, interior projects, and the hospitality sector. We are looking for an experienced SEO Expert to scale our online presence, attract high-intent business buyers, and drive organic lead generation across India and international markets.Key Responsibilities:Develop and implement SEO strategies focused on B2 B lead generation in the furniture industry.Perform in-depth keyword research targeting industry-specific terms used by architects, dealers, hospitality chains, and interior designers.Optimize product pages, category pages, and blog content to rank for high-intent commercial keywords.Conduct technical SEO audits and ensure website health, crawlability, and indexability.Improve domain authority through white-hat link building and digital PR within the interior and architecture space.Optimize Google Business Profile (GMB) for showroom visibility and local search.Monitor and report performance via Google Search Console, GA4, and other SEO tools.Collaborate with the design and sales teams to ensure product descriptions and visual content are SEO-optimized and B2 B-focused.Stay updated with furniture industry trends, customer search behavior, and algorithm updates.Requirements:Proven SEO experience in a B2 B environment (furniture, building materials, or interior products preferred)Proficiency with SEO tools (Ahrefs, SEMrush, Screaming Frog, Google Analytics, GSC, etc.)Strong understanding of B2 B content strategy, SEO funnels, and buyer journeyFamiliarity with Word Press or similar CMSKnowledge of technical SEO including structured data, site speed optimization, and mobile SEOExcellent written and verbal communication skillsPreferred Qualifications:Experience with international SEO for targeting US/European marketsUnderstanding of schema markup and product page optimizationAbility to coordinate with content creators and product photographers for visual SEOKnowledge of marketplaces like India MART or Trade India (a plus)What We Offer:Competitive salary and performance-based incentivesFlexible work culture with growth opportunitiesChance to shape the online visibility of a growing B2 B brandCollaborative work environment with design and export professionals

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