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Product Manager- E-commerce

4 months ago


Mumbai, India PINKVILLA Full time

The Pinkvilla team is looking for a dynamic, smart, talented Product Manager to join our team and contribute to the evolution of our digital products. As a Product Manager specializing in e-commerce, you will play a pivotal role in driving the development and enhancement of our digital shopping platform. You will be responsible for managing the end-to-end product lifecycle, from concept ideation to launch and optimization, with a focus on delivering seamless user experiences and driving business growth.


About Pinkvilla:

Pinkvilla is one of the largest digitalwebsites in the entertainment, lifestyle and fashioncategories with 30 million unique users and 18 million social media followers. Crafted by Pinkvilla, 17 Looms is an E-Commerce platform that will focus on the rich textile legacy of India, bringing to life creations inspired by centuries-old textile traditions.


Based in: Mumbai

What do you need to do? (Role and Responsibilities)


Product Strategy and Roadmap: Develop and execute a comprehensive product strategy and roadmap for the e-commerce platform, aligned with business objectives and market trends.


Market Research and Analysis: Conduct market research, competitive analysis, and user feedback analysis to identify opportunities for product innovation and optimization.


Feature Prioritization: Collaborate with cross-functional teams, including engineering, design, marketing, and merchandising, to prioritize features and enhancements based on business impact and user needs.


User Experience Design: Work closely with UX/UI designers to create intuitive and visually appealing user interfaces that enhance the shopping experience and drive engagement.


Product Development and Launch: Lead the product development process, including defining requirements, creating user stories, and overseeing the development and testing of new features and functionalities.


Performance Monitoring and Optimization: Continuously monitor product performance metrics, conduct A/B testing, and gather user feedback to identify areas for improvement and optimization.


Cross-functional Collaboration: Foster strong relationships and effective communication with cross-functional teams to ensure alignment and successful execution of product initiatives.


Project Management: Manage project timelines, budgets, and resources effectively to ensure timely delivery of product milestones and initiatives.


Stakeholder Engagement: Engage with stakeholders at all levels of the organization to gather input, provide updates, and solicit feedback on product initiatives.


Stay Updated on Industry Trends : Stay informed about industry trends, emerging technologies, and best practices in ecommerce and fashion retail to inform product strategy and innovation.


Who could you be? (Background and Experience)


3+ years of experience in product management, preferably in the e-commerce or fashion industry.

Proven track record of successfully managing digital products or platforms from concept to launch.

Strong understanding of e-commerce business models, user experience design principles, and agile development methodologies.

Excellent communication, collaboration, and leadership skills.

Analytical mindset with the ability to interpret data, draw insights, and make data-driven decisions.

Passion for fashion and a deep understanding of fashion trends, consumer behaviour, and the competitive landscape.

Experience with e-commerce platforms, content management systems (CMS), and analytics tools is a plus.