Search Engine Optimization Executive
7 days ago
Key Responsibilities:
- SEO Strategy Development: Plan and implement effective SEO strategies to improve organic rankings, traffic, and conversions.
- On-page Optimization: Ensure all content is optimized for target keywords, implement SEO-friendly HTML tags, and improve site architecture.
- Off-page Optimization: Drive link-building initiatives and partnerships, and ensure compliance with SEO best practices.
- Keyword Research & Analysis: Identify relevant keywords and trends in the industry and optimize content accordingly.
- E-commerce Optimization: Focus on optimizing e-commerce products, categories, and other website elements to maximize search visibility.
- Technical SEO: Monitor website performance, site speed, mobile-friendliness, and crawl errors, ensuring quick resolution.
- Analytics & Reporting: Use tools like Google Analytics, Moz, SEMrush to track performance, identify opportunities, and report on key SEO metrics.
- Collaborate: Work closely with content, marketing, and product teams to align SEO strategies with broader company goals.
- Stay Updated: Stay current with industry trends, search engine algorithm changes, and SEO best practices.
Qualifications & Skills:
- Bachelor’s degree in Marketing, Business, or related field.
- 2-3 years of SEO experience (e-commerce experience preferred).
- Strong knowledge of SEO tools such as Google Analytics, Moz, SEMrush.
- Experience with on-page and off-page SEO.
- Familiarity with e-commerce platforms and their optimization techniques.
- Excellent communication skills, both verbal and written.
- Analytical mindset with a keen eye for detail and data.
This is an exciting opportunity for a driven individual to contribute to the growth of our online presence and advance their career in a dynamic environment.
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