Influencer Marketing Executive

3 weeks ago

Mumbai, Maharashtra, India Koffeetech Communications Full time

We are looking for a creative and dynamic Influencer Marketing Executive to join our team. The role involves building strong relationships with influencers, managing collaborations, and driving impactful campaigns that enhance brand visibility and engagement.

Key Responsibilities:

  • Identify, connect, and build long-term relationships with relevant influencers and content creators.
  • Plan, execute, and monitor influencer marketing campaigns across multiple platforms (Instagram, YouTube, LinkedIn, etc.).
  • Negotiate deliverables, timelines, and budgets with influencers.
  • Coordinate with internal teams (social media, content, design) for campaign execution.
  • Track, measure, and analyze influencer campaign performance to ensure ROI.
  • Stay updated on influencer trends, industry best practices, and competitor activities.
  • Maintain a database of influencers and partnership opportunities.

Requirements:

  • Bachelor's degree in Marketing, Communications, or a related field.
  • 1–3 years of experience in influencer marketing, digital marketing, or social media.
  • Strong communication and negotiation skills.
  • Creative mindset with a passion for social media trends and influencer culture.
  • Ability to manage multiple campaigns and meet deadlines.
  • Proficiency in MS Office and familiarity with influencer marketing tools is a plus.

What We Offer:

  • A dynamic and collaborative work environment.
  • Opportunity to work on exciting campaigns with leading brands.
  • Career growth and learning opportunities in digital marketing.

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