▷ (3 Days Left) SEO Ad Manager and Performance Optimizer

3 days ago

Mysore, India INFOMAZE Full time
Job Summary: We are seeking a talented and driven SEO Ad Manager and Performance Optimizer to join our dynamic marketing team. The primary focus of this role is to oversee and enhance our online advertising efforts through strategic SEO practices and performance optimization techniques. The ideal candidate will possess a strong understanding of SEO principles, digital advertising platforms, and data analysis to drive traffic, improve conversion rates, and maximize ROI.

Responsibilities:

1. Develop and execute comprehensive SEO strategies to increase website visibility and organic traffic.2. Manage and optimize online advertising campaigns across various platforms, including Google Ads, Bing Ads, and social media channels.3. Conduct keyword research and analysis to identify high-value opportunities for content optimization and ad targeting.4. Monitor campaign performance metrics, such as click-through rate (CTR), conversion rate, and cost per acquisition (CPA), and identify areas for improvement.5. Implement A/B testing and other optimization tactics to enhance ad performance and maximize ROI.6. Collaborate with cross-functional teams to align SEO and advertising efforts with overall marketing objectives.7. Stay informed about industry trends and best practices in SEO, digital advertising, and performance optimization.8. Provide regular reporting and analysis of campaign performance, including actionable insights and recommendations for improvement.

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Qualifications:

1. Bachelor's degree in marketing, advertising, or a related field.2. Proven experience in SEO management and online advertising, with a focus on performance optimization.3. In-depth knowledge of SEO best practices, including keyword research, on-page optimization, and link building.4. Proficiency in digital advertising platforms such as Google Ads, Bing Ads, and social media advertising.5. Strong analytical skills and experience with data analysis tools such as Google Analytics or similar platforms.6. Excellent communication and collaboration skills, with the ability to work effectively in a team environment.7. Detail-oriented with the ability to manage multiple projects and deadlines simultaneously.8. Certifications in SEO and digital advertising (e.g., Google Ads, Google Analytics) are a plus.

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