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Public Relations Manager

5 months ago

delhi, India Ardent Co. Full time
The account manager is responsible for ensuring that the agency is meeting the client's needs, works with key functions that go into driving the agency's PR efforts & manage internal and external communications while driving projects to successful completion.
Location: Central Delhi
KEY RESPONSIBILITIES
ACCOUNT MANAGEMENT:
Supervise overall planning, strategizing & execution of PR strategies across traditional, digital and relevant influencers for accounts along with the reporting team as per targets & available platforms
Experience in planning and organizing promotional events such as press conferences, brand launch events, influencer campaigns, etc
Great understanding of the media across the ecosystem including relationships with key senior voices in the media.
Ability to strategize and implement press release and media outreach campaigns
Ability to cultivate key new relationships with media and influencers on behalf of the agency
Regularly liaise with clients via telephone, email, conference calls or face-to-face
Regularly monitor and intervene in the performance of client accounts basis observations and data obtained to ensure optimum results and quality
Check for accuracy, timeliness, and quality of content delivered by managers including monthly reports and documentation
TEAM MANAGEMENT:
Lead & manager a team of consultants to drive performance & account management
Define important KPIs for accounts and teams
Encourage collaboration across teams to ensure consistency in results and efforts
Monitor teams progress & hold regular reviews with the team members on performance feedback
Maintain brand team by recruiting, selecting, orienting, and training employees.
Work with the founding team for operational requirements, suggest and implement new features and processes to improve team efficiency
Train the team with current technologies and trends in PR, digital media, and application
Required experience:
3+ years of experience as a PR Manager or similar role with experience in leading a team
Bachelor’s degree in PR / Journalism or relevant field preferred
Demonstrated experience with healthcare, pharms, steel, energy, hr, education, lifestyle and corporate clients
Excellent knowledge of PR best practices and latest trends and platforms
Should know how to engage team, leverage monitoring tools for insights and align their work with agency and client’s goals
Ability to design 360 campaigns including experience with organic and paid media strategy and execution
Experience with business development and crisis management is a bonus
Proven ability to manage schedules, meet tight deadlines and offer consistently high-quality events and PR
Established relationships with key media and influencers
Personal skills:
Excellent organization & multitasking skills
Proficient in interpersonal skills & good communication (written and spoken English)
Ability to work proactively & independently
Ability to coach & drive performance in teams