Program Manager
Found in: Whatjobs IN C2 - 2 weeks ago
contractual
and
in-office
role based out of the Aditya Birla Capital’s Thane, Mumbai office for
12 months
Job Responsibilities:Develop and implement a comprehensive content strategy aligned with Aditya Birla Capital's objectives and target audience, with a focus on CXOs.Collaborate closely with internal stakeholders, including marketing, sales, product, and leadership teams, to understand business priorities and translate them into compelling content initiatives.Create high-quality content assets that showcase thought leadership and address the needs of CXOs.Manage the end-to-end content production process, from ideation and creation to editing and distribution, ensuring alignment with timelines and quality standards.Work closely with subject matter experts (SMEs) and external partners to gather insights and input for content development, ensuring accuracy and relevance.Monitor and analyze content performance metrics, including engagement, reach, and conversion rates, to evaluate effectiveness and optimize strategies for maximum impact.Stay abreast of emerging trends, best practices, and innovations in content marketing and thought leadership within the financial services industry, and incorporate insights into content strategies.
The ideal candidate must -Proven experience (8+ years) in content marketing, thought leadership, or a similar role within the financial services sector.Demonstrated success in developing and executing content strategies that drive engagement, generate leads, and enhance brand visibility.Excellent writing, editing, and storytelling skills, with a keen eye for detail and accuracy.Strong project management abilities, with the ability to prioritize tasks, manage deadlines, and multitask effectively.Exceptional interpersonal skills, with the ability to collaborate cross-functionally and build relationships with internal and external stakeholders.Analytical mindset, with proficiency in data analysis tools and platforms to track and measure content performance.
Aditya Birla Capital is an equal-opportunity employer and is committed to diversity and inclusion in the workplace. We encourage individuals from all backgrounds to apply.
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Found in: Whatjobs IN C2 - 3 weeks ago
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Found in: Whatjobs IN C2 - 3 weeks ago
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