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Web SEO Manager
2 months ago
Company Description
Vidyakul is a group of academic experts based in Gurugram that works with India's best teachers to create study materials, questions, and sample papers for class 12 exam preparation. The company offers video lessons, study notes, online tests, and sample papers based on in-depth analysis of past exam papers and NCERT books to help students achieve their academic goals.
Role Description
This is a full-time on-site role for a Web SEO Manager at Vidyakul in Gurugram. The Web SEO Manager will be responsible for conducting SEO audits, performing keyword research, implementing link building strategies, analyzing web analytics data, and overseeing marketing initiatives.
Responsibilities :- SEO Project Manager ( JOB Profile)
- Develop and execute successful SEO strategies
- Manage team of SEO Specialists
- Conduct keyword research to guide content teams
- Review technical SEO issues and recommend fixes
- Optimize website content, landing pages and paid search copy
- Direct off-page optimization projects (e.g. link-building)
- Collect data and report on traffic, rankings and other SEO aspects
- Work with social media and PPC teams to optimize campaigns
- Keep abreast of SEO and integrated marketing trends
Requirements and skills
- Proven experience as SEO Manager, SEM Manager or similar role
- Knowledge of standard and current SEO practices
- Knowledge of HTML/CSS
- Experience with SEO reporting
- Familiarity with relevant tools (e.g. Conductor, Screaming Frog, MOZ) and web analytics tools (e.g. Google Analytics, WebTrends)
- 3-4 Years in SEO Project Management