Content Manager

3 weeks ago

Coimbatore, India Cotton Concepts (CC) Full time
Company Overview

Cotton Concepts is a certified manufacturer of Recycle Cotton, Organic Cotton, and other sustainable home textile products. With a unique business structure focused on design curation, product development, and manufacturing, Cotton Concepts is committed to delivering quality and eco-friendly solutions.

Job Overview

Cotton Concepts (CC) is seeking a skilled Content Manager to join our team. As a Content Manager, you will be responsible for creating and managing high-quality content that aligns with our brand identity. This is a mid-level position requiring 4 to 6 years of experience. The employment type for this role is Full-Time.

Qualifications and Skills

4 to 6 years of experience in content writing, preferably in the home textile or related industryStrong knowledge of SEO principles and best practices for web content creationExcellent writing and editing skills, with a keen eye for detail and grammarFamiliarity with content management systems and proficiency in using digital publishing toolsExperience in content development and strategy, including content calendar planningKnowledge of digital marketing techniques and strategiesStrong corporate communications skills, with the ability to convey complex ideas in a clear and concise mannerAbility to collaborate effectively with cross-functional teams and meet deadlinesProactive, creative, and self-motivated mindsetBachelor's degree in English, Journalism, Marketing, or a related field is preferred

Roles and Responsibilities

Create and manage high-quality content across various platforms, including the company website, social media channels, and email newslettersDevelop engaging and informative blog posts, articles, and other written materials related to the home textile industryEnsure all content is optimized for search engines (SEO) to improve organic traffic and visibilityCollaborate with the Digital Marketing team to create content strategies that drive brand awareness and customer engagementManage content distribution to relevant channels, ensuring content reaches the target audienceMonitor and analyze content performance using analytics tools to make data-driven improvementsWork closely with the design and product development teams to ensure brand consistency and alignmentAssist in the creation of marketing materials, product descriptions, and other promotional contentStay up-to-date with industry trends and best practices in content management and digital marketing

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