Digital Outreach Specialist

3 weeks ago

coimbatore, India PSG & Sons' Charities Full time

Job Overview:  We are seeking a dynamic and results-driven Digital Outreach Specialist to join our team at PSG Institutions. As the Digital Outreach Specialist, you will be responsible for establishing and maintaining connections with companies, industry professionals, and relevant organizations to enhance the placement opportunities for our students. Your role will involve leveraging digital platforms to expand our network, increase visibility, and facilitate meaningful engagements with potential employers.


Outreach Strategy and Analytics:  Develop strategies to enhance brand awareness and drive online presence. Use analytics tools to monitor, refine, and assess outreach effectiveness.


SEO and Technology Integration:  Employ SEO tactics to boost online visibility and utilize CRM systems and digital tools to generate and manage employer relationships, and ensure effective outreach by using LinkedIn and other professional platform, for target audience.


Corporate Relationship Engagement:  Cultivate and maintain relationships with HR professionals and talent acquisition teams to identify placement opportunities. Organize virtual and in-person visits and presentations with companies, representing the placement team to understand and address their hiring needs.


Market Research:  Stay updated on industry trends and employer expectations. Identify emerging job markets, roles and sectors by effectively identifying and reaching out to companies in different geographical location.


Skills: 

  • Excellent People skills and time management skills
  • Strong communication and interpersonal skills
  • Ability to work independently and collaboratively in a fast-paced environment
  • Proficiency in Microsoft Excel and SEO Tools
  • Attention to detail and strong problem-solving abilities

Qualifications:

 

  • Education:  UG / PG degree in related field.
  • Experience:  0-2 years in Digital outreach, digital marketing, communications, and Public Relations. 


About the Institutions:


The PSG & Sons' Charities Trust was established in 1926 in the honor and memory of Sri. P. S. Govindaswamy Naidu. It was founded by his illustrious Sons with the noble vision of providing education to the needy and to enhance the economic prospects of local communities. In its glorious journey of 96 years, the Trust has established 25 Educational Institutions in Coimbatore.

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