Copywriter
4 weeks ago
Place of posting : Kolkata CTC : Rs. 5 LPA (negotiable based on candidature)Job Description: Content Writer (Social Media, E-Commerce & CRM)Position: Copywriter - Digital & Social MediaDepartment: Marketing / DigitalLocation: KolkataReports to: Marketing LeadMode: Full time, in officeRole OverviewWe are seeking a creative and detail-oriented Copywriter to craft compelling, on-brand copy across our social media, paid ads – Google Ads, Meta Ads, e-commerce platforms, and CRM campaigns – Whatsapp, SMS, Emails. The ideal candidate will understand both creative storytelling and data-driven communication, helping us engage customers, drive conversions, and build loyalty.Key ResponsibilitiesSocial Media* Write clear, concise and engaging copy for social media – paid and organic ads - hooks, posts, captions, and scripts tailored to each platform (Instagram, Facebook, Linked In, You Tube).* Collaborate with design/video teams to develop thumb-stopping creatives.* Adapt content to trending formats (Reels, Shorts, Stories, Carousels).* Maintain consistent tone of voice while aligning with campaign goals.* Create campaign one-liners with potential of viralityE-Commerce* Develop SEO-friendly product titles, descriptions, and bullet points for marketplaces (Amazon, Flipkart, etc.) and brand website.* Create A+ content / enhanced brand content for product listings.* Write promotional copy for website banners, landing pages, and campaigns/sale events* Ensure accuracy of product details and consistency across platforms.CRM (Email, SMS, Whats App Marketing)* Craft persuasive subject lines, body copy, and CTAs for CRM campaigns.* Personalize messaging for different audience segments (new users, repeat buyers, lapsed customers).* Align campaigns with lifecycle journeys (onboarding, promotions, retention, reactivation).* Collaborate with CRM team to A/B test and optimize copy for open/click rates.KPIs & Success Metrics* Engagement rates (likes, shares, comments, saves) on social media.* CTR & conversion rates on e-commerce listings and campaigns.* Open rates, CTR, and conversions for CRM campaigns.* Consistency in tone of voice and brand guidelines across all touchpoints.Candidate Requirements* Bachelor’s degree in English, Journalism, Marketing, Communications, or related field.* 4-6 years of proven experience in copy/content writing (preferably in digital marketing/e-commerce).* Strong grasp of social media trends, SEO best practices, and customer lifecycle marketing.* Ability to write clear, concise, and persuasive copy for multiple formats.* Familiarity with tools like Google Analytics, SEMrush/Ahrefs, Mailchimp/Klaviyo, or similar.* Excellent communication, editing, and proofreading skills with attention to detailPreferred Skills* Experience in FMCG, e-commerce, or D2 C brands.* Experience in both long content and short form of copywriting* Understanding of performance marketing metrics and how copy impacts results.
-
Copywriter
2 weeks ago
Kolkata, India Tikii Marketing Full time**Job description** We are looking for a creative Copywriter to write clear and concise copy for ads, publications and websites. Your words will inform and engage target audiences. **Responsibilities** Write clear, attractive copy with a distinct voice Interpret copywriting briefs to understand project requirements Collaborate with professionals on...
-
Copywriter
2 weeks ago
Kolkata, India Adyan Consultants Pvt Ltd. Full timeWe are having an urgent requirement for the position of **"COPYWRITER"** for a well reputed Company based in **Salt Lake Sec V, Kolkata.....** **Position - COPYWRITER** **Location - Salt Lake Sec V, Kolkata** **Salary - 20K max** **Experience - 8months to 3years** **Job Description for the position of COPYWRITER...** We are looking for a creative...
-
Copywriter
2 weeks ago
Kolkata, India Rhetoricc Full timeCompany DescriptionRhetoricc, a boutique creative agency, is dedicated to turning communication into conversation. We focus on content marketing and skillfully craft brand messages to communicate them effectively to audiences. Our agency emphasizes an environment of collaboration and personal growth.Role DescriptionThis is a full-time, on-site role for a...
-
Copywriter
3 weeks ago
Kolkata, India Rhetoricc Full timeCompany DescriptionRhetoricc, a boutique creative agency, is dedicated to turning communication into conversation. We focus on content marketing and skillfully craft brand messages to communicate them effectively to audiences. Our agency emphasizes an environment of collaboration and personal growth.Role DescriptionThis is a full-time, on-site role for a...
-
Copywriter
2 weeks ago
Kolkata, India Rhetoricc Full timeCompany Description Rhetoricc, a boutique creative agency, is dedicated to turning communication into conversation. We focus on content marketing and skillfully craft brand messages to communicate them effectively to audiences. Our agency emphasizes an environment of collaboration and personal growth. Role Description This is a full-time, on-site role for a...
-
Copywriter
2 weeks ago
Kolkata, India Rhetoricc Full timeCompany DescriptionRhetoricc, a boutique creative agency, is dedicated to turning communication into conversation. We focus on content marketing and skillfully craft brand messages to communicate them effectively to audiences. Our agency emphasizes an environment of collaboration and personal growth.Role DescriptionThis is a full-time, on-site role for a...
-
Copywriter
3 weeks ago
Kolkata, India Rhetoricc Full timeCompany Description Rhetoricc, a boutique creative agency, is dedicated to turning communication into conversation. We focus on content marketing and skillfully craft brand messages to communicate them effectively to audiences. Our agency emphasizes an environment of collaboration and personal growth. Role Description This is a full-time, on-site role for a...
-
Copywriter
2 weeks ago
Kolkata, India Rhetoricc Full timeCompany Description Rhetoricc, a boutique creative agency, is dedicated to turning communication into conversation. We focus on content marketing and skillfully craft brand messages to communicate them effectively to audiences. Our agency emphasizes an environment of collaboration and personal growth. Role Description This is a full-time, on-site role for a...
-
Copywriter
4 weeks ago
Kolkata, India Baidyanath Full timePlace of posting : Kolkata CTC : Rs. 5 LPA (negotiable based on candidature)Job Description: Content Writer (Social Media, E-Commerce & CRM)Position: Copywriter - Digital & Social MediaDepartment: Marketing / DigitalLocation: KolkataReports to: Marketing LeadMode: Full time, in officeRole OverviewWe are seeking a creative and detail-oriented Copywriter to...
-
Copywriter
2 weeks ago
Kolkata, West Bengal, India TalentWala Full time ₹ 14,40,000 - ₹ 36,00,000 per yearAbout UsWe are a dynamic and growing organization in the [entertainment/marketing/creative/agency] space, working with leading brands and clients to craft impactful campaigns and memorable experiences. We are now looking for a talented Copywriter with strong ad agency experience to join our team and bring fresh creative energy to our campaigns.Role...