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PPC Specialist

4 weeks ago


kolkata, India 2coms Full time
Responsibilities: 1. Developand execute comprehensive PPC strategies to achieve business goalsand objectives. Conduct keyword research competitor analysis andaudience targeting to optimize campaign performance. 2. Set upmanage and optimize PPC campaigns across various platforms such asGoogle Ads Bing Ads and social media channels. Create compelling adcopy and design effective ad creatives to maximize clickthroughrates. 3. Regularly monitor campaign performance and key metricsusing analytical tools. Conduct A/B testing and implementdatadriven adjustments to improve campaign efficiency and ROI. 4.Manage and allocate advertising budgets effectively to ensuremaximum return on investment. Provide budget recommendations basedon campaign performance andgoals.
Requirements minimum3 4 years of experience in the similar field of Google Ads Paidcampaigns preferably in the B2B industries. 2. Must haveprofessional and resultoriented experience in Paid campaigns. 3.Indepth knowledge of Google Ads platform and associated toolsensuring all ad creatives comply with Google AdsPolicies.
"PaidCampaign" "Market Strategy " "Market research"

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