Lead Product Designer

About Times Internet At Times Internet, we build premium digital products that simplify and enhance the everyday lives of people. We are India’s largest digital products company with a presence in a wide range of categories across news, entertainment, marketplaces, and transactions. Many of our products are market leaders & iconic brands in their own right. TOI, ET, Indiatimes, NBT, MT, ET Market, and Cricbuzz, among others, are products that bring you closer to your interests and aspirations. We are excited by new possibilities and look forward to bringing new products, ideas, and technologies that help people make the most of every day. Build a career of purpose & passion with Times Internet. About the Business Unit Abound (ExTimes Club) is a fintech app and cross-border neobank for the Indian and South Asian diaspora. Users get personalized and exclusive rewards on purchases on their credit or debit cards as well on Abound’s. The app has quietly been live in the US market for a year and has been incubated at Times Internet. Times Club focuses on the traditionally underserved South Asian diaspora. The service provides personalized rewards on relevant and best-of-breed diaspora businesses such as Indian grocery stores, OTT streaming apps and money remittance services among others. Users of its neobank will get additional benefits from the Times ecosystem (e.G. free Cricket and Bollywood streaming subscriptions) as well as seamless 1-click money remittances between the US and India. Abound is unique in that we can’t think of any other media conglomerate globally that has made such an ambitious attempt using fintech to combine media, advertising and commerce business models. On success, this will have a transformative impact on how media companies serve their audiences and compete with tech companies. Abound currently leads the competitor universe with 5x more users when it comes to user adoption. About the Role We are looking for a Senior Lead Designer (IC role) who will define and elevate the entire design function at Abound. You will own the branding, visual identity, and product design language for our app and ecosystem. This role blends hands-on execution with strategic design leadership — crafting exceptional user experiences for a modern fintech product serving global audiences, while driving trust, clarity, and compliance in all financial interactions. Key Responsibilities Lead end-to-end product design: user research, UX flows, UI, visual design, and prototyping. Create and evolve brand identity and design language for Abound across all touchpoints. Build and maintain a scalable design system rooted in usability and accessibility. Design seamless mobile experiences for fintech features including cross-border payments, rewards, and crypto integrations. Craft transparent, compliant, and trust-focused financial UX — ensuring regulatory clarity around fees, limits, and risk disclosures. Collaborate directly with product, engineering, and marketing to ship high-quality features at startup speed. Ensure visual consistency and storytelling excellence across product and communication. Translate user insights and analytics into innovative design solutions. Advocate for user-centric design thinking and data-driven decision-making across the company. Skills & Expertise Design Tools: Figma (expert) for design & prototyping, Adobe Premiere Pro or Adobe After Effects (good to have). Interaction & Animation: Demonstrable experience with micro-interactions, motion design, or basic After Effects skills. User Research: Familiarity with research methods—surveys, interviews, usability tests—and translating data into design decisions. Design Systems: Hands-on with component libraries, token management, and design-to-code workflows. Accessibility: Strong understanding of web accessibility standards (WCAG 2.1+). Collaboration & Communication: Comfortable articulating design rationale in cross-functional forums and advocating for users. Eligibility 7+ years of end-to-end UI/UX design experience. At least 5 years of design experience in consumer-facing B2C apps or businesses. Portfolio showcasing product design work from ideation through execution. Experience in fast-paced, agile environments. Based in Delhi/NCR; able to come into our Noida office 3 days per week.