Corporate Communications Manager
4 weeks ago
As the Manager – Corporate Communications at Aviva India, you will be responsible for shaping and amplifying the company’s reputation through strategic PR, media relations, internal communications, and CSR initiatives. This role requires a dynamic professional who can craft compelling narratives, manage high-impact campaigns, and drive thought leadership while ensuring seamless brand consistency across platforms.
Key Responsibilities:
1. Public Relations & Media Management
- Develop and execute PR strategies to enhance Aviva India’s brand reputation and visibility.
- Build and maintain strong relationships with journalists, editors, and media houses to drive positive coverage.
- Plan and execute media rounds, interviews, and press events for leadership positioning.
- Draft press releases, media statements, and op-eds, ensuring alignment with brand messaging.
- Serve as the primary point of contact for crisis communication and reputation management.
- Collaborate with PR agencies to implement high-impact thought leadership initiatives.
2. Internal Communications
- Lead the internal communication strategy to drive employee engagement and alignment with company goals.
- Develop content for CEO town halls, leadership emails, newsletters, and internal campaigns.
- Manage internal communication channels such as the intranet, digital bulletins, and corporate events.
3. Corporate Social Responsibility (CSR) Management
- Lead and execute Aviva India’s CSR strategy, ensuring alignment with business objectives.
- Identify and manage CSR partnerships, NGOs, and initiatives that create long-term impact.
- Develop compelling storytelling around CSR projects to drive internal and external engagement.
- Monitor CSR impact, report key metrics, and align programs with regulatory requirements.
4. Brand Strategy & Thought Leadership
- Shape and refine Aviva India’s brand positioning through strategic communication efforts.
- Identify and create opportunities for executive profiling, speaker engagements, and authored articles.
- Track industry trends, competitor activities, and media sentiment to guide brand strategies.
5. Content Development & Storytelling
- Craft engaging content for press releases, articles, internal communication, and digital platforms.
- Develop thought leadership content for leadership, ensuring credibility and industry authority.
6. Presentation & PowerPoint Proficiency
- Design high-impact PowerPoint presentations for leadership, media briefings, and internal communications.
- Translate complex ideas into visually compelling and easy-to-understand presentations.
- Support senior executives in preparing presentations for industry conferences and internal meetings.
Key Skills & Qualifications:
Experience:
7-10 years in Corporate Communications, PR, Brand Management, preferably in BFSI or related industries.
PR & Media Relations: Strong media network and experience in handling press interactions.
CSR Leadership: Ability to strategize, implement, and communicate CSR initiatives effectively.
Content & Writing Skills: Exceptional storytelling, content creation, and editorial expertise
Crisis Communication: Ability to handle reputation risks and develop proactive communication strategies.
PowerPoint & Presentation Design: Strong proficiency in creating engaging and professional presentations.
Stakeholder Management: Experience working closely with leadership teams, PR agencies, and cross-functional teams.
Leadership Skills: Ability to manage a team and drive productivity.
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