Strategist

At Gensler, we design for people. We leverage our global perspective and local presence to innovate at every scale. We’re not just designers. We’re tinkerers, craftspeople, visionaries, innovators and thought leaders. Fueled by passion and entrepreneurial spirit, our people bring new ideas to solve challenging problems. Whether you’re into sketching new ideas, hacking a building or growing client relationships in global markets, there’s something here for everyone.

Our depth of expertise spans disciplines—from aviation and transportation to education, hospitality, retail, technology and more. At our core we embody an entrepreneurial spirit, always looking ahead for new ways to innovate and add to our clients' success. We share the belief that design has the power to transform organizations and change lives; whether we’re refreshing a retailer’s brand, planning a new urban district or designing a super tall building.

Our work reflects an enduring commitment to sustainability, and we believe that a diversity of voices and cultures is one of the most powerful strategic tools for securing lasting competitive advantage.

As the world’s largest design firm, Gensler has a unique obligation and opportunity to focus on sustainability in the built environment. We deepened our commitment to combat the impact on climate change in the built environment when we launched Gensler Cities Climate Challenge (GC3) in 2019. This is our pledge to meet an ambitious goal: the elimination of all greenhouse gases from our work by 2030.

Who we’re looking for :

You are skilled and highly proficient in user-centered strategy and insight-driven design.

You’re an empathetic champion of the user, with an insatiable curiosity for their motivations and needs, fluent in the end-to-end customer journey.

You’re someone who can synthesize and translate abstract and complex concepts and content into simple, innovative solutions that frame clear opportunities to build strong product and service experiences.

You’re a seasoned practitioner who can zoom in and out and thrives at the intersection of data, technology, place, service and creativity.

You have an ability to look at a situation, deconstruct it, and devise a way to make it better.

You’re a restless futurist, inspired by brand and business innovation as well as emerging technologies, while remaining keenly focused on solving the needs of today’s brands.

You’re an analytical and technically minded problem solver with a brain for logic, data, and patterns. You know how to call on both the analytical and creative sides of your brain to help find that perfect balance that changes the way humans experience the digital and physical world.

You enjoy pushing a vision and bringing it to life.

You know how to create strategies and deliverables that provide perspective, inspire innovation, and drive decisions and outcomes.

You’re able to uncover, synthesize, and explain the complex in a clear, simple, and actionable way.

You flourish when thinking about delivering world-class, ecosystem powered omnichannel experiences that drive your clients’ business.

You thrive partnering with different groups, serving as a catalyst to help the team design, deliver and optimize relevant solutions for our clients and their users.

You have the appetite to Inspire and promote collaboration across disciplines to spark innovation and disruption, motivate talent and support design experimentation across the office, region, and firm.
 

What You Will Do

Work directly with clients at the outset of an assignment to define (or redefine) the right opportunity and the right problem to solve.

Present directly to clients, building a relationship by ensuring their goals and ambitions are able to be achieved through our proposed strategies and solutions.

Provide insights to help devise world-class strategies that contribute to thoughtful solutions by helping develop deliverables including research plans and analysis, experience briefs, customer journeys, roadmaps, workshops, and retail strategies.

You’ll provide strategic inputs throughout the creation of the products – from vision and conception to launch and optimization.

You’ll challenge both clients and peers to think about opportunities that solve business challenges while meeting brand and customer needs.

You’ll work closely with a multi-disciplinary group of Strategists, Analysts, Planners, Architects, and Designers to develop engaging solutions for clients, demonstrating and inspiring the client and team by showing your knowledge and your craft.

Your Qualifications

10+ years of experience in creating human-cantered design, service design, and/or experience strategies, preferably for clients in the lifestyle sector (retail, hospitality, entertainment, etc).

Have worked in a progressive, creatively driven environment that embraces strategy as part of the core design process.

Proven track record creating strategies, including customer journeys, archetypes, experience briefs, strategic POVs and workshops that manifest into solutions that cut across the digital and physical worlds.

Experience working in dynamic conditions and on multiple workstreams that require fast iterations and pivoting between collaborative and individual work 

Experience in executing research initiatives to gather additional content focused requirements.

Experience in designing and supporting engaging workshops with internal teams, clients, and other stakeholders 

Ability to develop compelling communications that help clients to visualize and understand the benefits and implications of strategies and recommendations

Excellent communication and interpersonal skills while working with teams, clients, and other partners 

Self-motivated and entrepreneurial

Comfortable with the ambiguity of working in and defining unknown spaces

Experience with presentations and proposal development

The ability to respond proactively and thoughtfully to design critique and feedback from clients and colleagues 

The ability to infuse empathy and behavioral analysis into your work 

Familiarity with design research methodologies and processes 

Technical Requirements

Proficiency in Adobe Creative Suite (InDesign required), and Microsoft Office (PowerPoint, Word, Excel, Outlook), and other visual communication tools

Fluency with digital collaboration tools such as Miro, Mural, Microsoft Teams etc.

Familiarity with website development software/language, Readymag, Square Space and other technologies is a plus

Familiarity with rapid prototyping tools such as Invision, Sketch, and AdobeXD a plus

Life at Gensler

At Gensler, we design for people. We leverage our global perspective and local presence to innovate at every scale. We’re not just designers. We’re tinkerers, craftspeople, visionaries, innovators and thought leaders. Fueled by passion and entrepreneurial spirit, our people bring new ideas to solve challenging problems. Whether you’re into sketching new ideas, hacking a building or growing client relationships in global markets, there’s something here for everyone.

Our depth of expertise spans disciplines—from aviation and transportation to education, hospitality, retail, technology and more. At our core we embody an entrepreneurial spirit, always looking ahead for new ways to innovate and add to our clients' success. We share the belief that design has the power to transform organizations and change lives; whether we’re refreshing a retailer’s brand, planning a new urban district or designing a super tall building.

Our work reflects an enduring commitment to sustainability, and we believe that a diversity of voices and cultures is one of the most powerful strategic tools for securing lasting competitive advantage.

As the world’s largest design firm, Gensler has a unique obligation and opportunity to focus on sustainability in the built environment. We deepened our commitment to combat the impact on climate change in the built environment when we launched Gensler Cities Climate Challenge (GC3) in 2019. This is our pledge to meet an ambitious goal: the elimination of all greenhouse gases from our work by 2030.