SEO Executive

3 days ago

Nagpur, India Centurysoft Full time

SEO Executive

We are seeking a dynamic SEO Executive to drive our search engine optimization and digital content efforts. The ideal candidate will be responsible for planning and executing SEO strategies, crafting compelling content, and leveraging AI tools to enhance visibility and engagement.

Key Responsibilities:

Conducting on-site and off-site analysis to ensure SEO best practices are implemented.

Using Google Analytics, Google Search Console, and other SEO tools to monitor, analyze, and report website performance regularly.

Developing and executing comprehensive keyword strategies to improve rankings on all major search networks.

Creating high-quality, SEO-optimized content for blogs, articles, landing pages, and web assets.

Researching and developing content that resonates with target audiences and aligns with business objectives.

Leading link-building campaigns and maintaining a healthy backlink profile.

Performing competitor gap analysis to identify ranking opportunities, content gaps, and keyword strategies.

Implementing article optimization techniques (meta tags, schema markup, interlinking, readability, and keyword placement).

Assisting with blog and website content development by collaborating with design and marketing teams.

Staying updated with the latest SEO, search engine algorithms, and digital marketing trends.

Utilizing AI-powered content creation tools to generate, refine, and optimize content.

Designing and managing custom AI prompts to improve content quality, tone, and efficiency.

Requirements and Skills:

3–6 months of proven experience in SEO and content writing (internship/freelance experience acceptable).

Working knowledge of Google Analytics, Google Search Console, and SEO tools (SEMRush, Ahrefs, Moz, Ubersuggest, etc.).

Familiarity with AI tools for content generation and optimization.

Strong understanding of on-page, off-page, and technical SEO.

Knowledge of competitor analysis and gap identification.

Experience in backlink analysis and implementation of link-building strategies.

Strong research skills to identify trending topics and audience intent.

Excellent writing and editing skills with a knack for creating engaging, original, and error-free content.

Ability to craft content that drives engagement, conversions, and brand positioning.

Creativity combined with analytical skills to measure content effectiveness.

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