Sr. Digital Marketing Executive

6 days ago

Kolkata, India RAAP E-Commerce Pvt Ltd Full time

Key Responsibilities:

  • Plan, create, and manage paid advertising campaigns on Quick Commerce platforms.
  • Strategize ad spends and budgeting to achieve the best possible ROI on Q-Commerce platforms.
  • Monitor, analyze, and report the performance of Q-Commerce ads using metrics like ROI, CPC, CTR, and CPA.
  • Develop and execute social media marketing strategies across platforms (Facebook, Instagram, LinkedIn, etc.) to increase brand awareness and engagement.
  • Collaborate with the sales and content teams to create creative assets and messaging aligned with campaigns.
  • Continuously optimize campaigns based on performance data and market trends.
  • Stay updated with emerging digital marketing trends, tools, and best practices, especially in the Q-Commerce space.
  • Prepare detailed reports on digital campaign performance and suggest actionable insights for improvement.

Key Skills & Competencies:

  • Strong understanding of Quick Commerce platforms and their advertising ecosystems.
  • Experience in planning and managing ad budgets effectively.
  • Expertise in calculating and analyzing ROI for digital campaigns.
  • Hands-on experience with social media marketing, ad managers, and analytics tools.
  • Good knowledge of digital marketing metrics and performance measurement.
  • Analytical mindset with strong problem-solving skills.
  • Strong communication skills and ability to work in a fast-paced environment.

Min exp - 4yrs

Job Type: Full-time

Pay: ₹30, ₹40,000.00 per month

Ability to commute/relocate:

  • Kolkata, West Bengal: Reliably commute or planning to relocate before starting work (Required)

Application Question(s):

  • Have you ever worked on QCommerce ad campaigns?
  • We are paying a 40k max for this profile are you comfortable with the same?
  • What was your last drawn salary?
  • How soon can you join?
  • Have you ever worked on creating strategies for digital marketing campaigns?

Experience:

  • Digital marketing: 5 years (Preferred)

Language:

  • English (Preferred)

Work Location: In person

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