Group Product Manager

4 weeks ago

Mumbai, India Ipca Laboratories Limited, Kandivali Full time
Position : Group Product Manager
Location : Mumbai (Kandivli)
Experience :
Minimum 6years into brand management
Minimum 1year as a Group Product Manager
Preferred Speciality : Rheumatology / Ortho
Role & Responsibilities :
Data analysis.
Strategic initiatives.
Managing brands along with team.
Overall development of team.
Generating business revenue with optimum utilization of available resources.
Strengthening Product Portfoli
Enhance the brand value
Team Coordination
Team Management.
Increase market share of the brand.
Driving Brand portfolio in alignment with the division’s vision.
Managing the expenses / Strategy for ROI.
Designing promotional plan, promotional activities & maintaining it under control.
New Launch suggestion to increase business profits.
Continuous evaluation of scope of new launches in the segment.
Coordinating with sales to achieve desired goal for brands.
Coordinating with different departments for smooth running of business.
Ensure all marketing programs are executed.
Keep market updation.
Brand awareness.
Functional Knowledge / Skills:
General
Analytical skills
Customer development
Sales coordination in competitive environment
Ability to travel
In depth knowledge of pharma products and the brand he/she has to handle
Specialized
Brand differentiation by developing product concepts
Anticipating competitor behavior through data analysis to keep check on market trends
Contingency Planning
Creative copy writing-To creating high perception story lines for the brands
Persuading team members to orient their mindset towards gaining leadership and moving from Good to Great
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