Online campaign manager

3 weeks ago

Jaipur, India HireAlpha Full time

Role OverviewWe are seeking a highly motivated SEO & PPC Specialist to drive both organic and paid growth for digital platforms. This role requires a blend of technical SEO expertise and strong PPC campaign management skills, with an emphasis on delivering measurable results across search engines and social channels.Key Responsibilities:Search Engine Optimization (SEO)- Conduct comprehensive technical SEO audits (crawlability, indexation, Core Web Vitals, site speed) and work with developers to implement fixes.- Perform in-depth keyword research to identify high-value opportunities for both on-page and content strategies.- Optimize website structure, metadata, headers, internal linking, and landing pages for search visibility and conversions.- Collaborate with content teams to create SEO-optimized blogs, case studies, and web pages aligned with keyword strategies.- Build authority and backlinks through ethical outreach, partnerships, and PR.- Manage local SEO including Google My Business, citations, and reviews.- Monitor SEO KPIs: rankings, impressions, CTR, traffic quality, and organic conversions.Pay-Per-Click Advertising (PPC):- Plan, execute, and manage paid campaigns across Google Ads, Bing, Linked In, and Meta Ads.- Conduct keyword and audience research to build effective campaigns for lead generation.- Write and test compelling ad copies; coordinate with designers for creatives (banners, video ads, carousels).- Implement and optimize bidding strategies (Manual, Enhanced CPC, Target CPA/ROAS).- Set up and manage remarketing campaigns and custom audience targeting.- Monitor campaign performance: CTR, CPC, CPA, ROAS, and make data-driven adjustments.- Ensure accurate tracking via Google Tag Manager, conversion pixels, and CRM integration.- Provide weekly/monthly performance reports with insights and recommendations.Required Skills & Qualifications:- Proficiency in SEO tools: Google Analytics (GA4), Search Console, SEMrush/Ahrefs, Screaming Frog.- Proficiency in PPC tools: Google Ads Manager, Microsoft Ads, Linked In Ads Manager, Meta Ads Manager.- Strong understanding of UTM tracking, Google Tag Manager, and Data Studio/Looker dashboards.- Ability to analyze performance data and translate insights into actionable recommendations.- Excellent written and verbal communication skills for ad copy, reporting, and stakeholder alignment.

  • Online Campaign Manager

    3 weeks ago

    Jaipur, India HireAlpha Full time

    Role OverviewWe are seeking a highly motivated SEO & PPC Specialist to drive both organic and paid growth for digital platforms. This role requires a blend of technical SEO expertise and strong PPC campaign management skills, with an emphasis on delivering measurable results across search engines and social channels.Key Responsibilities:Search Engine...

  • Online Campaign Manager

    3 weeks ago

    Jaipur, India HireAlpha Full time

    Role OverviewWe are seeking a highly motivated SEO & PPC Specialist to drive both organic and paid growth for digital platforms. This role requires a blend of technical SEO expertise and strong PPC campaign management skills, with an emphasis on delivering measurable results across search engines and social channels.Key Responsibilities:Search Engine...

  • Online Campaign Manager

    3 weeks ago

    Jaipur, India HireAlpha Full time

    Role Overview We are seeking a highly motivated SEO & PPC Specialist to drive both organic and paid growth for digital platforms. This role requires a blend of technical SEO expertise and strong PPC campaign management skills, with an emphasis on delivering measurable results across search engines and social channels. Key Responsibilities: Search Engine...

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