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Market Research Analyst
2 months ago
Employment Type: Full-time
Company Overview:
Recrud is a leading recruitment firm with expertise in providing top-tier hiring solutions across various industries, including technology, non-tech, and niche markets. We focus on identifying exceptional talent and delivering innovative recruitment services to help businesses thrive. At Recrud, we pride ourselves on our client-first approach and commitment to excellence.
We are looking for a Market Research Analyst who will help drive our recruitment strategies by delivering comprehensive market insights, identifying trends, and providing data-driven recommendations to help optimize our services. This role will be pivotal in shaping our competitive landscape and deepening our understanding of the recruitment industry.
As a Market Research Analyst , you will be responsible for collecting, analyzing, and interpreting industry and market data to help inform the strategic decisions of the company. You will work closely with recruitment and sales teams to identify emerging trends, competitive threats, market opportunities, and recruitment challenges. This role is critical to ensuring that Recrud remains at the forefront of industry trends and client needs.
Market Intelligence:
- Conduct thorough market research on industry trends, job market dynamics, and emerging technologies in recruitment.
- Analyze job market trends and identify potential opportunities in various sectors (technology, fintech, healthcare, etc.).
- Provide competitor analysis, benchmarking, and positioning to help Recrud stay ahead of the competition.
- Evaluate and report on emerging job roles, skill gaps, and sector growth to align recruitment services with market demand.
Data Collection & Analysis:
- Gather qualitative and quantitative data from various sources (surveys, focus groups, reports, etc.) to assess market conditions.
- Utilize statistical tools and techniques to analyze data, identify patterns, and predict future trends.
- Prepare detailed reports and presentations summarizing findings, insights, and actionable recommendations.
- Conduct in-depth analysis of industry salaries, recruitment processes, and talent acquisition trends to assist in benchmarking.
Client & Industry Research:
- Perform research on potential and existing clients, including understanding their business challenges and recruitment needs.
- Track industry shifts, mergers, acquisitions, and other developments that could impact Recrud’s clients or service offerings.
- Build and maintain databases of target companies, contacts, and industry events.
Stakeholder Collaboration:
- Collaborate closely with sales, marketing, and recruitment teams to provide them with actionable market insights.
- Work with the business development team to provide research that will guide outreach strategies.
- Liaise with external agencies, research providers, and vendors to gather additional data or research support.
Competitive & SWOT Analysis:
- Conduct SWOT (Strengths, Weaknesses, Opportunities, Threats) analysis on competitors and present findings to leadership.
- Monitor competitors’ recruitment strategies, service models, pricing, and marketing tactics.
- Identify key differentiators and growth opportunities for Recrud in the market.
Report Generation & Presentation:
- Create detailed reports, dashboards, and visualizations to communicate research findings effectively to internal stakeholders.
- Present research results and recommendations to senior leadership and sales teams.
- Provide ongoing updates on market conditions, client behaviors, and recruitment trends.
Trend Forecasting:
- Analyze and forecast job market trends in various sectors and geographies.
- Provide insights into how technology and remote work are influencing hiring trends.
- Track innovations such as AI, automation, and data analytics impacting the recruitment process.
Recruitment & Talent Acquisition Insights:
- Identify recruitment challenges in specific sectors or industries and recommend solutions based on research findings.
- Support recruitment teams by providing them with market-specific intelligence to improve their candidate search and selection processes.
- Assess candidate expectations vs. employer demands to align recruitment strategies.
Education:
- Bachelor’s degree in Business, Economics, Marketing, or a related field.
- Advanced degree in market research, data analytics, or business administration is a plus.
Experience:
- 3+ years of experience in market research or a related role, preferably within the recruitment, HR, or staffing industry.
- Strong track record in providing actionable market insights that drive business decisions.
- Experience with competitive intelligence and benchmarking in a dynamic, fast-paced environment.
Technical Skills:
- Proficient in statistical analysis tools (SPSS, SAS, R, or similar).
- Advanced knowledge of Excel, databases, and CRM systems.
- Experience using market research tools (e.g., Statista, LinkedIn Insights, Gartner, etc.).
- Familiarity with recruitment software and talent management systems is a plus.
Soft Skills:
- Strong analytical and critical thinking abilities.
- Excellent communication and presentation skills.
- Ability to work independently and as part of a cross-functional team.
- Attention to detail and a high level of accuracy in research and reporting.
- Strong organizational and project management skills.
- Competitive salary package with performance-based bonuses.
- Opportunities for professional growth and career development.
- A dynamic, collaborative, and inclusive work environment.
- Access to industry-leading research tools and technology.
- Flexible working arrangements and the option for remote work.