Marketing Communications Specialist

3 weeks ago

Mumbai, India STAAH Full time
Marketing Communications –

Regions to handle include - Indian Sub-continent (India and Middle east) & Europe.

Requirements:·

Familiarity with graphic designing applications – Canva / Adobe Photoshop and WordPress·

Excellent analytical and project management skills·

Strong verbal and written communication skills·

Familiarity with developing content and design for webpages as well as campaign landing pages to create adelightful user-experience·

Bachelor’s degree, with 3 to 7 years’ experience into Marketing Communications

Work Profile

·

Work closely with Sales Heads and Business Head for India and Middle east region to plan and executeMarketing initiatives, Campaigns, events and webinars·

Ability to plan and execute webinars for positioning the brand as a thought leader·

Conduct research on innovations in technology and the Hospitality industry·

Experienced in organizing and managing events and conferences.·

Ability to develop quality content for Marketing Emailers, Datasheets, blogs, and webpages·

Ability to design and develop PowerPoint Presentations for the Sales Team in quick time·

Work closely with the PR agency to schedule articles and get featured on key publications·

Drive optimum output out of PR agency – share company information, growth stories, updates and come upstories that can be featured across key publications.·

Follow industry trends and accordingly ideate and develop regional specific content - Success Stories, PressReleases, Blogs, Videos etc.·

Experience in content marketing and managing social media channels for B2B brands·

Identify key trends & insights, to optimize the spends for driving better performance·

Utilize strong analytical ability to evaluate the end-to-end customer experience across multiple channels and touch points – website, social media, blogs etc.

Digital Marketing and Designing·

Experience in drafting content for Brochures, Data sheets, Success Stories, Google Ads, Social media Ads –Facebook,

and Twitter·

Measure, report the performance of all the digital marketing initiatives, and assess against goals - ROI & KPIStaying updated with the new trends and advancement in technology on the digital marketing front·

Sound knowledge of various social media platforms, best practices, and website analytics.·

Ability to create banners for social media, email campaigns, and website

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