Copywriter

4 weeks ago

Bengaluru, India Munro School Full time

"To Achieve What Nobody Else Has, You Must Do What Nobody Else Does”

― Anonymous


Edtech today is made up of companies with unrealistic pricing models, high CAC, sales malpractices, and lacks contextual integration with school/job performance of the student. Not to forget the elongated delivery time – when was the last time you met someone who completed the course they/their parents bought?


But that is not what technology was supposed to do to education. Edtech was supposed to collapse the traditional geographic and income barriers to learning, lowering costs and promoting equity. But the opposite seems to have happened.


Munro School is an attempt by a former chess coach to redesign edtech as we know it today. As a starting point, we are building a platform to enable live learning in small groups by curated teachers at affordable price points.


Job Description:

We are seeking a talented and creative Copywriter & Content Specialist to join our team at Munro School. In this role, you will play a vital role in shaping our brand voice and creating compelling written content that resonates with our audience. As a key member of our content team, you will collaborate closely with educators and subject matter experts to develop engaging copy, assist with content creation, and craft scripts for educational videos, with a focus on integrating elements of chess into our educational materials.


Key Responsibilities:

  • Copywriting: Write clear, concise, and compelling copy for a variety of channels and purposes, including website content, blog posts, social media posts, email campaigns, and marketing materials.
  • Content Creation: Assist in the development of educational content and materials, including lesson plans, study guides, quizzes, and interactive activities, with a focus on integrating chess principles into the curriculum.
  • Script Writing: Collaborate with the video production team to develop scripts for educational videos and tutorials, ensuring accuracy, clarity, and alignment with educational objectives.
  • Chess Integration: Incorporate concepts of chess into written content and scripts, leveraging the game's strategic elements to enhance educational experiences and engage students.
  • Brand Voice: Maintain and uphold the Munro School brand voice and tone across all written content, ensuring consistency and alignment with our values and mission.
  • Collaboration: Collaborate closely with educators, subject matter experts, and other team members to gather information, brainstorm ideas, and ensure the accuracy and effectiveness of written content.


Requirements:

  • Proven experience as a copywriter or content specialist, with a strong portfolio showcasing your writing skills and creativity.
  • Excellent writing and editing skills, with a keen eye for detail and the ability to convey complex concepts in a clear and engaging manner.
  • Knowledge of chess or a strong interest in learning about the game and its educational benefits.
  • Experience in educational technology (ed tech) or a related field is an added advantage.
  • Strong organizational skills and the ability to manage multiple projects simultaneously while meeting deadlines.
  • Passion for education and a commitment to creating impactful and meaningful content that inspires learning and creativity.


Note: Please note that this position requires three days in the office and two days working from home, with some individuals expected to work on weekends.

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