Search Engine Optimization Executive

3 weeks ago

delhi, India TIGI HR ® Full time
Position- SEO Executive (with App Store Optimization Experience)
Experience-2-4 Years
Budget-4.80 LPA
Notice period- Immediate Joiner
Location- Ahmedabad
NOTE- Only Local candidates can apply
Responsibilities:
 Develop and execute comprehensive SEO strategies to increase organic traffic, improve search
engine rankings, and enhance visibility across various search engines.
 Conduct keyword research to identify relevant search terms and phrases with high search
volume and low competition.
 Optimize on-page elements including meta tags, headings, URLs, and content for improved
search engine visibility and user experience.
 Implement off-page optimization tactics such as link building, guest blogging, and influencer
outreach to enhance website authority and credibility.
 Perform technical SEO audits to identify and resolve issues that may impact website
performance and search engine rankings.
 Stay up-to-date with the latest trends and best practices in SEO and search engine algorithms
to ensure compliance and effectiveness of SEO strategies.
 Manage App Store Optimization (ASO) efforts to improve the visibility and discoverability of
our mobile apps on app stores.
 Analyze website and app performance metrics using tools like Google Analytics, Google Search
Console, and App Store Connect to track progress and identify areas for improvement.
 Collaborate with cross-functional teams including marketing, content, and development to
integrate SEO best practices into all aspects of the business.
 Provide regular reports and updates on SEO performance, trends, and insights to stakeholders
and management.
Requirements:
 Bachelor's degree in Marketing, Business, Computer Science, or related field.
 Minimum of 2 years of experience in SEO with a strong understanding of search engine
algorithms and ranking factors.
 Proven experience in App Store Optimization (ASO) with a track record of optimizing app
listings for increased visibility and downloads.
 Familiarity with SEO practices specific to Wix-based websites, including Wix SEO Wiz and Wix
SEO tools.
 Proficiency in SEO tools such as SEMrush, Moz, Ahrefs, or similar tools for keyword research,
analysis, and tracking.
 Excellent analytical skills and attention to detail with the ability to interpret data and draw
actionable insights.
 Strong communication and collaboration skills with the ability to work effectively in a team
environment.
 Ability to prioritize tasks, manage multiple projects simultaneously, and meet deadlines in a
fast-paced environment

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