SQ1 (Formerly SecqureOne) | Digital Marketing Manager

3 weeks ago

Vadodara, India SQ1 (Formerly SecqureOne) Full time
Role Overview:

We are looking for a highly skilled

Digital Marketing Manager

to join our team. You will be responsible for developing and executing effective digital marketing strategies to generate leads, create brand visibility and develop followers/community on various social channels. You will oversee a team of digital marketing professionals and work closely with other departments to ensure alignment with overall marketing goals. The ideal candidate need to be data-driven, creative, and has passion to learn and implement the latest digital marketing trends and best practices.

Key Responsibilities:

Strategy & Planning:

Develop and execute a comprehensive digital marketing strategy, including blog posts, articles, videos, infographics, e-books, and more to engage our target audienceCampaign Execution:

Oversee the planning, execution, and optimization of digital marketing campaigns across various channels, including email marketing, search engine optimization (SEO), pay-per-click (PPC), social media marketing, and content marketing.Social Media Management:

Manage and grow followers in our SM platforms such as , X (twitter), YT, Insta, etc.Community Engagement:

Foster an active and engaged community of followers, responding to comments, questions, and feedbackContent Distribution:

Strategically distribute content across digital channels to maximize reach and engagementSocial Media Advertising:

Plan and execute paid social media advertising campaigns to reach specific audience segments and achieve marketing objectivesAnalytics and Reporting:

Use social media and web analytics tools to track and analyse the performance of content and social media campaigns. Provide insights and recommendations for continuous improvement SQ1 Security Technology Private LimitedBrand Consistency:

Ensure brand consistency across all content and social media platformsBudget Management:

Manage digital marketing budgets effectively, ensuring efficient allocation of resources

Qualifications, Skills & Experience:

Bachelor’s degree in Marketing, Communications preferred.Minimum 5-7 years of experience in

B2B digital marketingProven experience of 5+ years in Email marketing, social media management, Content marketing, and community engagement.Proficiency in digital marketing tools and platforms.Proven track record of successful

marketing campaignsCreative thinking and the ability to generate innovative content ideas.Data-driven mindset, with the ability to analyse performance metrics and adjust strategies accordingly.Excellent communication and interpersonal skills.Ability to work effectively in a fast-paced, deadline-driven environment.Ability to work independently and collaboratively within a team.Familiarity with digital marketing trends and emerging platforms.

Application Process:Interested candidates should submit:Detailed resumePortfolio of B2B digital marketing campaignsprofile

Note:

Only candidates with exclusive B2B marketing experience will be considered. B2C marketing experience is not applicable for this role.

Interested candidates can drop your CV at

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