Salesforce Marketing Cloud Senior Developer

3 weeks ago

Pune, India PERITUS CORPORATION PRIVATE LIMITED Full time

Title : Marketing Cloud Senior Developer

Notice period : Immediate joiner / 30 Days

Location : PUNE

Job Title : SF marketing cloud senior developer

Responsibilities :

- Good knowledge of Salesforce Marketing Cloud Engagement components (Email Studio, Mobile Connect, Journey Builder, Advertising Studio etc) and Marketing Cloud tools (Marketing Cloud Intelligence, Marketing Cloud Personalization, Data Cloud).

- Designs end-to-end marketing automation solutions that address complex business requirements.

- Experienced in enablement of out-of-the-box and custom channels (development of Journey Builder custom activities) and development of complex omni channel campaigns.

- Strong understanding of key integration patterns and best practices around them including native connectors, FTP, REST/SOAP API, SSJS (including WSProxy).

- Expertise in guiding clients on the adoption of best practices in marketing automation, including customer journeys, complex omni channel campaigns, and data-driven decision-making.

- Experience in customization of Salesforce Marketing Cloud (SFMC) solutions with REST API, AmpScript, and SQL development, including email and Cloudpage template development

- Buildout of initial engagement campaigns, including email templates, Cloud Pages, Automation Studio, Journey Builder development and Interaction Studio content insertions

- Support Technical Architect in design and documentation development

- Support data engineering and system integration work streams

- Preparation of Demonstration, orchestrating Proof of Concepts.

- Acts as a subject matter expert(SME) for salesforce marketing cloud.

- Proactive problem solving skills and ability to suggest trade off on solutions between OOTB and custom code

Skills and Experience :

- Work experience - 5+ years.

- Deep, hands-on technical understanding of SFMC's data extension architecture, and integration and automation capabilities

- Hands-on development experience with AMP script, HTML, CSS, and preferably JavaScript

- Understanding of web / front-end development languages and principals

- Ability to engage in technical discussions with clients

- Excellent problem-solving skills in articulation of complex problems and solutions in a simple, visual and impactful manner

- Experience with different system integration

Certifications :


- Salesforce Administrator

- Salesforce Marketing Cloud Administrator

- Marketing Cloud Developer

- Salesforce Marketing Cloud Email Specialist

- Salesforce Marketing Cloud Consultant

Optional : Pardot Consultant Salesforce Platform Developer I.

(ref:hirist.tech)

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