Senior SEO Analyst/Digital Marketing

5 days ago

Kolkata, India Logistifie Full time

Logistifie is a global software development company providing innovative dispatch systems, chauffeur service solutions, and web platforms for clients worldwide. We are looking for a Senior SEO Analyst / Digital Marketing Specialist to lead our SEO and online marketing strategies, drive traffic growth, and improve rankings across multiple projects and industries.

Key Responsibilities:

  • Develop, implement, and manage SEO strategies for multiple websites and clients.
  • Conduct keyword research, competitor analysis, and on-page/off-page optimization.
  • Monitor website performance using Google Analytics, Search Console, and SEO tools.
  • Create and execute link-building strategies.
  • Plan and run PPC campaigns (Google Ads, Meta Ads) when required.
  • Collaborate with content, design, and development teams to optimize digital assets.
  • Track, measure, and report campaign performance with actionable insights.
  • Stay updated with the latest search engine algorithms, trends, and tools.

Requirements:

  • 3+ years of proven experience in SEO and Digital Marketing.
  • Strong knowledge of Google Search Console, Analytics, Ahrefs, SEMrush, Screaming Frog, and other SEO tools.
  • Expertise in on-page, off-page, and technical SEO.
  • Experience managing PPC campaigns (Google, Facebook, Instagram).
  • Excellent analytical and problem-solving skills.
  • Strong written and verbal communication skills.

Nice to Have:

  • Knowledge of HTML, CSS, or basic web development.
  • Experience in international SEO campaigns.

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