Marketing Analytics Intern

1 week ago

Bengaluru, India ALLEN Digital Full time
About ALLEN:Position:

Marketing Analytics InternLocation:

Bangalore (Hybrid)Department:

Marketing / SEOType:

Internship

After dominating the offline market of ‘Tutoring’, Allen Careers has set out to build the next big thing to happen to ‘Education’. Allen Digital aims to build an EdTech platform to provide students with everything that a classroom cannot. Allen Digital was created as a strategic partnership between Allen Careers Institute and Bodhi Tree Systems to ensure tech enablement for millions of students. We are backed by some of the best names in – media, business, education, and technology. This is a start-up, which has a reputed team, strong investors, and a legacy. If building 0 to 1 excites you and you want to work with a team of proven leaders, please reach out to us.

Responsibilities:As an Marketing Analytics Intern, you will play a pivotal role collaborating with marketing stakeholders teams to uncover insights that drive business decisions. Your responsibilities will include:Understanding the basis of SEO, SEM, SMM & CLM and collaborating closely with marketing teams to identify, define, collect, and track key business metrics for products or business processesLearn marketing by launching a few campaigns or take SEO pages live and analyze the same and lead them to business successExtracting and manipulating data necessary for business analysis, and leveraging tools such as SQL and Excel at a beginner level to build reports, dashboards, and metrics for monitoring performanceEngaging with stakeholders and marketing team members to facilitate data-driven decision-making processes

Desired Skills & Expectations:We are seeking a candidate with the following skills and qualities:Strong Problem-solving and Analytical Skills: Demonstrate the ability to analyze complex data sets, identify trends, and derive meaningful insights to address business challengesTechnical Capabilities: Basic proficiency in SQL, Excel & Powerpoint. While we expect a beginner level, a willingness to learn and grow in technical skills is essentialCritical Thinking and Creativity: Be a critical thinker and creative problem solver who consistently strives for excellence in delivering high-quality analytical solutions.Communication Skills: Possess strong written and verbal communication skills, enabling effective collaboration with cross-functional teams and the articulation of analytical findings to both technical and non-technical audiences

This role offers a unique opportunity for an individual with a passion for marketing & analytics to contribute to the success of our organization by leveraging data to inform strategic decision-making. If you are excited about joining a dynamic team and gaining hands-on experience in the field of analytics, we encourage you to apply.

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