Digital Advertising Manager
3 days ago
Brand: Uniqlo
At Uniqlo, we believe that great clothing has the power to make everyday life better. Our mission is to deliver high-quality, functional, and timeless designs that bring comfort and style to people everywhere. As we grow our digital presence globally, we are looking for a Digital Advertising Manager to join our team remotely and help connect more customers with the LifeWear experience.
About the Role
As a Digital Advertising Manager, you will lead the planning, execution, and optimization of Google Ads campaigns that inspire, engage, and convert. Your role is essential in ensuring that Uniqlo continues to reach the right customers with the right message, while staying true to our values of simplicity, quality, and longevity.
Key Responsibilities
- Design, implement, and manage Google Ads campaigns across search, display, shopping, and video.
- Optimize campaigns daily to achieve maximum ROI and growth objectives.
- Conduct audience, keyword, and market research to refine targeting and ad relevance.
- Partner with creative and brand teams to align advertising with seasonal collections and campaigns.
- Track, analyze, and report on performance data with actionable insights.
- Stay informed on digital marketing trends, tools, and new opportunities in the Google Ads ecosystem.
What We’re Looking For
- 3+ years of proven experience managing Google Ads campaigns at scale.
- Strong knowledge of performance marketing, bidding strategies, and conversion tracking.
- Proficiency with Google Analytics and related reporting platforms.
- Excellent analytical, organizational, and communication skills.
- A customer-focused mindset with the ability to balance data-driven decision making and brand storytelling.
- Experience working with fashion or global lifestyle brands is a plus.
What We Offer
- A remote-first role with flexible working arrangements.
- The opportunity to contribute to one of the world’s most respected global brands.
- Competitive salary and performance-based bonuses.
- Continuous learning and professional development opportunities.
- A collaborative, inclusive, and innovative work culture.
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