Export Marketing Manager

4 weeks ago


Mumbai, India Zeel Climate Clothing Full time

Job Summary:

NZ Seasonal Wear is seeking a seasoned
Export Marketing Manager
to lead and expand our global sales efforts. The ideal candidate will bring deep expertise in
export sales, merchandising, and international client management
within the seasonal wear or allied apparel industry. This leadership role requires strong strategic thinking, operational excellence, and market insight to drive business growth across international markets.

Key Responsibilities:

Export Sales & Market Strategy

  • Develop and execute strategic plans to grow exports of fabric and PVC-based seasonal wear in international markets.
  • Identify and pursue new market opportunities and strategic partnerships to enhance global presence.
  • Build and maintain strong, long-term relationships with international buyers, agents, and distributors.

Export Merchandising & Coordination

  • Manage the end-to-end merchandising process—from order receipt to shipment.
  • Collaborate with production, quality control, and logistics teams to ensure timely deliveries and adherence to global quality standards.
  • Create collections tailored to regional trends and customer requirements.

Client Relationship Management

  • Serve as the primary liaison for all international clients.
  • Provide proactive communication and resolve queries related to orders, shipments, or product specifications.
  • Drive customer satisfaction and retention through service excellence.

Pricing, Costing & Negotiation

  • Formulate pricing strategies based on cost structures, market dynamics, and competitor benchmarking.
  • Lead negotiations with international clients to secure profitable deals.
  • Monitor trade regulations, tariffs, and currency fluctuations to optimize costs.

Export Compliance & Documentation

  • Oversee all required export documentation (PI, BL, COO, invoices, etc.).
  • Ensure adherence to customs regulations and international trade compliance standards.
  • Coordinate with freight forwarders and brokers for seamless global shipping and customs clearance.

Market Intelligence & Trend Analysis

  • Analyze global fashion and consumer trends to align product offerings with international demand.
  • Conduct market research to monitor competition, pricing benchmarks, and regional insights.
  • Share strategic inputs with design and marketing teams to shape future product development.

Logistics & Shipment Management

  • Partner with the logistics team to ensure accurate tracking and on-time deliveries.
  • Troubleshoot shipment delays or customs issues to ensure smooth export operations.
  • Leverage automation tools and ERP systems for efficient tracking and reporting.

Skills & Qualifications:

Education:

  • Bachelor's degree in Fashion Design, Textile Technology, International Business, or a related field.

Experience:

  • 8–10 years in Sales, Marketing, or Export Merchandising within the apparel or PVC product industry.
  • Proven track record in handling international markets, merchandising cycles, and client servicing.

Skills:

  • Proficient in MS Office and ERP tools.
  • Strong negotiation, communication, and client relationship management skills.
  • Deep understanding of export documentation, Incoterms, and customs procedures.
  • Sound knowledge of costing, pricing, and profit margin optimization.

Personal Attributes:

  • Self-starter with strong problem-solving and decision-making skills.
  • Results-driven and customer-centric.
  • Ability to manage multiple projects in a fast-paced, deadline-oriented environment.
  • Collaborative, with the ability to work across functions and with diverse teams.

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