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Group Head

3 months ago

bangalore, India GenY Medium Full time

About the Company

GenY Medium is a national, independent digital marketing agency focussed on providing performance marketing & digital-creative solutions to enterprise brands and post-Series A startups.

GenY Medium is a 100+ strong team. Within a very short span of time, GenY has won the digital mandates of several iconic national/MNC brands. Read more about us here.


Group Head (Real Estate) - Bengaluru

This is a senior role, reporting to the Chief Business Officer. As the Group Head of Real Estate Practice in Bengaluru, you would be accountable for acquiring, servicing, revenue growth and retention of all Bengaluru and Karnataka based Real Estate clients.

Real Estate is one of the key growth drivers for GenY Medium.

With the support of Hyderabad delivery office and GenY Medium Real Estate track record, you will lead the acquisition and servicing of all Bengaluru and Karnataka based Real Estate clients. The below points describe the role in more detail:

  • Client Acquisition: With the help of Hyderabad leadership and delivery team, you would be responsible to pitch for new accounts in the Bengaluru area.
  • Client Servicing: You would be the owner of results for all the Real Estate accounts. This would involve crafting and delivering on client success KPIs such as leads, site visits, engagement etc. You would be supported by the Hyderabad based delivery team of 100+ digital experts.
  • Business Growth: You would be responsible to drive Year on Year growth for GenY Medium’s Real Estate practice. A key success metric is growing the size of existing customer accounts. Your ability to cross-sell and up-sell by pitching new ideas, approaches and services is important.
  • Team Management: You would be responsible for building the client servicing team who would help you manage the Bengaluru based real estate accounts.

In short, Growth of GenY Medium’s Real Estate practice will be the measure of success for this role.



Skills/Traits that would make you successful

  • Deep Understanding of Real Estate Players & Market in Bengaluru
  • Network of multiple real estate developers
  • Comfort with numbers
  • Basic creative acumen in context of Real Estate Marketing and Communication
  • Ability to learn new things, given how the space keeps changing
  • Ability to influence decisions with the power of your ideas
  • Ability to motivate talented individuals
  • Ability to zoom out to see the macro picture and zoom-in to see the minute details on each account while problem solving.



Qualification & Work Experience

Above all, if you believe you have a good quality of mind, can think first principles and learn new skills quickly you’d do well in this role.

  • Demonstrated success in the Real Estate industry
  • 5+ years of work-experience in the Real Estate industry in marketing or sales role
  • 2+ years of experience in people management roles
  • Entrepreneurial skills or experiences are positives
  • Experience working at publishers such as Times of India, Deccan Herald etc. is a plus
  • Experience working at Real Estate aggregators such as Housing.com, Magic Bricks, No Broker etc. is a plus
  • Experience in digital marketing is a must have


Location: Bengaluru