Creative Lead
1 month ago
Role : Creative Lead
Overview of the position:
We're seeking a visionary Creative Lead to drive our digital marketing efforts and elevate our brand presence. The ideal candidate will blend strategic thinking with creative execution to deliver impactful, multi-channel campaigns.
Skills :
- 8 to 12 years of experience in creative roles, with at least 3 years in a team management position
- Proven track record in digital marketing and content creation
- Strong portfolio demonstrating strategic thinking and creative excellence
- Experience in managing and mentoring creative teams
- Excellent communication and presentation skills
Essential Content and Creative Tools proficiency:
- Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Figma or Sketch for digital design
- Adobe Premiere Pro and After Effects for video editing and animation
- Canva for quick graphic design
- Google Docs for collaborative writing
- Stock resource platforms (e.g., Shutterstock, Adobe Stock)
Responsibilities:
- Oversee all creative content across digital platforms & offline channels like retail stores, print media, TV advertising, airport kiosks, OOH etc
- Develop innovative concepts that align with brand strategy and business goals
- Lead and inspire a team of designers, copywriters, and content creators
- Collaborate with cross-functional teams to ensure cohesive brand storytelling
- Drive engagement, leads, and conversions through compelling creative solutions
- Stay ahead of digital trends and emerging technologies
Qualification :
- Bachelor's degree in Marketing, Business Administration, or a related field (Master's degree preferred).
- Deep understanding of the Indian digital landscape, including user behavior, market dynamics, and emerging trends, particularly in the context of mobile usage and app adoption.
- Creative and strategic thinking skills, with the ability to translate insights into actionable brand strategies and campaigns that drive user engagement and loyalty.
About the Company:
Matrimony.com Ltd is India's first pure play Wed-Tech Company to get listed on BSE and NSE. Its flagship brand Bharat Matrimony is the largest and the Most Trusted Matrimony Brand (as per the Brand Trust Report 2014). Over 3000 associates serve close to 6 million members.
The company provides both matchmaking and wedding related services and is also complemented by 100+ company-owned retail outlets. Its flagship matchmaking services are Bharat Matrimony, Elite Matrimony and Community Matrimony.
Jodii, a game changing vernacular matrimony service for common people was launched in 2022. With Jodii, Matrimony.com serves all facets of people on the economic spectrum – ranging from the HNI to the commoner.
With a strong leadership in matchmaking, the company has fast expanded into the $55 billion wedding services Industry: Wedding Bazaar – the Largest Wedding Services Provider and Mandap.com – the Largest Online Wedding Venues Platform.
Matrimony has also forayed into international markets with its UAE operations completing over 4 years and Bangladesh operations commencing in year 2021. The goal is to build a billion-dollar revenue company and a long-lasting institution with a legacy for the generations to come.
Location : Chennai
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