[06/05/2024] Performance Marketing

4 weeks ago


Gurgaon, India Bijak Full time
Bijak is looking for a Performance Marketing Specialist to join our team. The candidate will be responsible for managing performance marketing campaigns across various channels for diverse objectives of business.

- Develop & manage acquisition campaigns across various channels including social, SEM, & display to drive revenue & increase ROI.- Optimize campaigns to achieve business objectives, such as lead generation, user acquisition, and revenue growth.- Should have knowledge of budgeting & vendor management.- Analyze campaign data and provide insights to improve performance and ROI.- Collaborate with the content and design teams to create ad copies, visuals, and landing pages.- Stay up-to-date with the latest trends and best practices in performance marketing

Candidate Attributes

- Bachelor's degree in Marketing, Business, or a related field / MBA preferred.- 5+ years of experience in digital marketing, with a focus on performance marketing.- Solid knowledge of digital advertising platforms, such as Google Ads, Meta/Facebook Ads, LinkedIn Ads, bing etc.- Strong analytical skills and experience with data analysis tools, such as Google Analytics, Excel, and Tableau.- Excellent communication and collaboration skills.- Candidates having experience working in D2C industry preferred.- Should be comfortable with IC role.

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