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Company DescriptionSince our inception in 2021, DesignCo.Media has aimed to disrupt the creative, graphic, and digital industry. Purposefully designed by our founder Mehar Sethi, who possesses an international background in strategy and an eye for aesthetics, we connect with leading brands and top talent. Our mission is to combine strategic insight with artistic innovation to deliver exceptional results for our clients.Role DescriptionThis is a full-time, on-site role located in West Delhi for a Social Media Manager. The Social Media Manager will be responsible for managing and optimizing social media accounts, creating and implementing content strategies, developing engaging content, and overseeing social media marketing campaigns. Day-to-day tasks include monitoring social media trends, analyzing engagement data, and collaborating with the creative team to align social media activities with overall marketing goals.Key Responsibilities: Strategy & PlanningDevelop and implement social media strategies aligned with brand goalsCreate monthly content calendars and campaign ideasConduct competitor analysis and platform trends researchContent & ExecutionCollaborate with designers, copywriters, and video editors to create contentWrite compelling, on-brand captions and schedule postsOversee day-to-day content publishing across all relevant platformsAnalytics & ReportingTrack and analyze performance metrics using tools like Meta InsightsPrepare monthly reports with insights and recommendations for improvementCollaboration & CoordinationCoordinate with internal teams and clients to understand brand needs and campaign goalsJoin client calls to present strategy, content calendars, and performance reportsRequirements: 2+ years of experience managing social media for brands or agenciesStrong understanding of Instagram, Facebook, LinkedIn, Pinterest (bonus: YouTube & Threads)Excellent written and verbal communication skillsAesthetic eye and understanding of brand identity and toneFamiliarity with CanvaKnowledge of performance metrics and social media analyticsAbility to multitask, stay organized, and meet deadlinesBonus: Basic understanding of paid advertising and influencer marketing
