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Content Writer
2 months ago
Responsibilities:
Content Strategy Development: Develop and execute a comprehensive content strategy aligned with business objectives and target audience.
Content Creation: Create high-quality, engaging content across various formats including articles, blogs, website copy, presentations, and official documentation (SOPs).
SEO Optimization: Conduct keyword research, optimize content for search engines, and track performance metrics.
Brand Voice: Maintain a consistent brand voice and tone across all content channels.
Content Calendar: Plan and execute a content calendar to ensure a steady stream of relevant and timely content.
Performance Analysis: Monitor content performance metrics and make data-driven recommendations for improvement.
Collaboration: Work closely with marketing, sales, and other departments to align content with overall business goals.
Qualifications
Bachelor's degree in English, Journalism, Marketing, or a related field.
Minimum of 5 years of experience in content management and writing.
Excellent written and verbal communication skills.
Strong understanding of SEO principles and content optimization techniques.
Experience with content management systems (CMS) and analytics tools.
Ability to meet deadlines and work under pressure.
Strong attention to detail and organizational skills.