Zonal Head(FMCG)

3 days ago

Dharmapuri, India Jobbycart technologies private limited Full time

The Zonal Business Head (FMCG) oversees the business operations, sales performance, and market development of a Fast-Moving Consumer Goods (FMCG) company within a specific geographical zone (e.g., South, North, West India). They ensure efficient distribution, retail execution, and profitability across multiple regions and teams.

Key Roles and Responsibilities:1. Sales & Revenue Management

  • Drive zonal sales targets and ensure monthly, quarterly, and annual revenue goals are achieved.
  • Monitor primary and secondary sales data and take corrective actions when needed.

  • Ensure effective sales forecasting and demand planning.

  • Channel & Distribution Management

  • Expand and manage a strong distributor and retailer network.

  • Ensure product availability, visibility, and placement across all sales channels (traditional trade, modern trade, e-commerce).

  • Streamline supply chain coordination to minimize stock-outs and overstocking.

  • Team Leadership & People Management

  • Lead and manage a team of Regional Sales Managers, Area Sales Managers, and Field Sales Executives.

  • Provide coaching, training, and performance reviews to build a high-performing sales team.

  • Promote team alignment with organizational goals.

  • Market Expansion & Strategy Execution

  • Identify and develop new market opportunities and underperforming territories.

  • Launch and execute promotional campaigns and new product introductions.

  • Work closely with the marketing team to tailor campaigns as per zonal needs.

  • Retail Execution Excellence

  • Drive in-store execution standards: planogram compliance, visibility elements, merchandising.

  • Ensure effective implementation of trade schemes and consumer promotions.

  • Business Planning & Budgeting

  • Prepare annual business plans and budgets for the zone.

  • Monitor zone-level profitability, cost control, and ROI on initiatives.

  • Data & Performance Analysis

  • Analyze sales trends, market feedback, and competitor activity.

  • Generate and present reports to national leadership for strategic decisions.

  • Compliance & Governance

  • Ensure adherence to company policies, commercial practices, and legal compliances.

  • Handle customer grievances and critical operational issues swiftly and effectively.

Key Skills Required:

  • Strong FMCG sales and distribution knowledge
  • Excellent leadership and communication skills
  • Analytical mindset and data-driven decision-making
  • Experience managing large field teams and multiple territories
  • High adaptability in a fast-paced and competitive market

Job Type: Full-time

Pay: ₹35, ₹65,000.00 per month

Benefits:

  • Health insurance

Experience:

  • FMCG: 10 years (Preferred)
  • Sales: 10 years (Preferred)
  • Customer Interaction : 10 years (Preferred)
  • Team management: 10 years (Preferred)

Work Location: In person