
Marketing Specialist
3 days ago
Key Responsibilities
- Develop and execute
end-to-end marketing strategies
(digital + offline). - Plan, run, and optimize campaigns across
SEO, SEM, Social Media, Email, Events, and Partnerships
. - Create engaging content including
blogs, case studies, creatives, ads, and social posts
. - Manage and grow
brand presence
on digital platforms. - Leverage
AI-based automation tools
for lead generation, lead qualification, ad management, CRM automation, and spend optimization. - Track and analyse
campaign performance, ROAS, and KPIs
, and provide data-driven insights. - Coordinate with
sales and product teams
to align marketing efforts with business goals. - Stay updated on
marketing technology, AI, and automation trends
.
Requirements
- 2–3 years of experience
in managing end-to-end marketing campaigns. - Strong knowledge of
digital marketing channels
and campaign optimization. - Exposure to or interest in
AI-driven marketing automation
(chatbots, CRM workflows, predictive analytics). - Experience in
performance marketing and ROAS optimization
is a plus. - Excellent
content creation and communication skills
. - Self-starter with ability to manage multiple campaigns in a fast-paced environment.
What We Offer
- Opportunity to be part of a
fast-growing AI company
with global clients. - Work on cutting-edge
AI-powered marketing automation tools
. - Collaborative, innovation-driven culture.
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