Senior Marketing
5 days ago
Company Description Turner & Townsend is a global professional services company with over 22,000 people in more than 60 countries.Working with our clients across real estate, infrastructure, energy, and natural resources, we transform together delivering outcomes that improve people’s lives. Working in partnership makes it possible to deliver the world’s most impactful projects and programs as we turn challenge into opportunity and complexity into success. Our capabilities include program, project, cost, asset and commercial management, controls and performance, procurement and supply chain, net zero and digital solutions. We are majority-owned by CBRE Group, Inc., the world’s largest commercial real estate services and investment firm, with our partners holding a significant minority interest. Turner & Townsend and CBRE work together to provide clients with the premier program, project and cost management offering in markets around the world. Please visit our website: Job Description Our Asia Marketing and Communications team is a dynamic, high-performing group that drives excellence across brand, digital, social media, internal and external communications, and events. We play a critical role in supporting the growth of our business across Asia, delivering high-impact, insight-led marketing and communications aligned with our ambitious growth strategy. To support our continued expansion in India—a key growth market—we are seeking a Senior Marketing and Communications Coordinator . This role will support the execution of our marketing and communications strategy in India, helping to elevate our brand, engage key stakeholders, and drive business outcomes. This role will report to the Senior Marketing and Communications Manager in India and primarily focus on strengthening our brand and profile through the effective execution of our marketing and communications strategy in the market. Specific responsibilities include: Strategy and best practice: Support the execution of the annual marketing plan and calendar for India. Support new campaigns and initiatives, including scoping, milestone management, stakeholder engagement, governance, promotion, launch and close out/ROI. Advise business teams on the right communications and marketing activities to achieve their objectives. Evaluate business cases and requests for marketing spend and support, as aligned with the marketing plan. Contribute to processes, systems and tools which create best practice marketing and communications approaches. Be a brand custodian in India, driving brand compliance, understanding and training within the marketing team, and broader business. Support Asia-wide and global marketing and communications initiatives, as required. Work with and influence senior stakeholders and create concise and well-written narratives that align with business goals. External communications Support external communications activity for India including award submissions, social media, collateral, and associated profile-raising activities, ensuring consistency in messaging across all channels. Support PR activities, including cultivating relationships with journalists, responding to media inquiries, and preparing press releases, articles, and other public-facing materials. Develop India-centric copy of marketing collateral as required. Deliver flagship communications campaigns in the market to increase awareness of our brand. Execute approved external event and conference activities that drive ROI and target market engagement. Work with third party suppliers including agencies, creative suites and partner organizations. Leverage regional sponsorships and memberships to maximize engagement and measure ROI. Internal communications: Implement a comprehensive internal communication strategy to support business goals and priorities in the market. Create engaging content for a variety of communications channels, including emails, intranet, newsletters and internal events. Manage internal communications tools and platforms to ensure information is accessible and up to date. Monitor and measure the effectiveness of internal communications campaigns and implement findings for continuous improvement. Work in partnership with the global Internal Communications team to localise any global internal communications campaigns, ensuring all activities are fit for market while adhering to brand guidelines. Reporting: Undertake tracking to demonstrate the ROI of all communications activities. Produce and/or contribute to Board reports and leadership reporting, as required. Qualifications Qualifications Relevant degree in Communications, Media, Marketing, Journalism, English or a relevant field. 3-5 years of experience across corporate marketing/communications. Familiarity with construction consultancy, advisory, legal, architecture, or real estate industries is desirable but not essential. Practical experience of how professional service organizations build brand and win work; and of the marketing approaches that underpin them. Essential skills Superior written, analytical and oral communications skills in English; very detail oriented. Excellent interpersonal skills, with the ability to build relationships, collaborate and work with stakeholders at all levels. Strong copywriting skills and ability to identify and shape key messages in English. An ability to identify critical messages and unique selling points, and clearly communicate them. An ability to operate in a fast paced, dynamic environment. Passionate about and focused on outcomes to support business success. Should be a self-starter and possess a strong ability to handle multiple projects simultaneously to tight deadlines. Demonstrates the utmost in integrity, with a solid work ethic, confidence, diplomacy, and credibility. Strong PC skills required. Expert use of Microsoft Office package, especially MSWord, Excel and Power Point. Understanding of dotmailer, Foleon is advantageous. Work as part of the Asia marketing and communications function, in addition to working with global communications professionals. Additional Information Join our social media conversations for more information about Turner & Townsend and our exciting future projects: It is strictly against Turner & Townsend policy for candidates to pay any fee in relation to our recruitment process. No recruitment agency working with Turner & Townsend will ask candidates to pay a fee at any time. Any unsolicited resumes/CVs submitted through our website or to Turner & Townsend personal e-mail accounts, are considered property of Turner & Townsend and are not subject to payment of agency fees. In order to be an authorised Recruitment Agency/Search Firm for Turner & Townsend, there must be a formal written agreement in place and the agency must be invited, by the Recruitment Team, to submit candidates for review.
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