Market Research Analyst

2 days ago

Pune, India Market Expertise Full time
Job description (Market Research Analyst)

Roles and Responsibilities:Primarily will be involved in conducting research surveys through telephonic interviews globally and record the feedback with 100% accuracyConducting telephonic (CATI) and web based (CAWI) interviews with CXOs, Senior and Mid-Level executives across different geographies.Understand business objectives to discover prospective client preferences.Building Databases through various search engines like ZoomInfo, LinkedIn, Open Search, Google, Bloomberg, Hoovers etc.Performing Market Research across industry verticals such as Information Technology, Financial Services, Retail, Manufacturing, Telecommunication, Health-care, Energy and Utilities, Pharmacy, Automobiles etcSkills:Excellent verbal and written communicationUsing problem-solving skills to handle difficult or irate clientsA methodical approach to manage focus groups, carrying out interviews and conducting surveys over the phoneAbility to cope up with the fast-paced work.Should be flexible and willing to learn and work as part of the team and organizationMust be able to work a flexible schedule

Open positions: 20Designation: Market Research Analyst(Voice Process)Employment Type: Full-TimeJob Location: Viman Nagar, PuneShift Timings: RotationalFixed Saturday & Sunday Weekly offIndustry Type: Market Research (Business to Business)Education: Any Bachelors Degree

About Company

- Market Expertise is a trusted and proficient B2B enterprise, with more than 10 years of expertise in the industry. Highly regarded for providing quality research, value-added and timely services on a global scale, we deliver projects in multiple languages in over 90 countries

Industry Type Analytics / KPO / ResearchDepartment: ResearchEmployment Type: Full Time(Work From Office)EducationUG : Any GraduatePG : Any PostgraduateSkills: Excellent English Communication, Primary Research, International Voice processMust have: International BPO Experience, minimum 2 yearsWe are looking for a methodical Market Research Analyst to survey customer preferences and statistical data in order to support customers during their decision making process regarding product designs, prices and promotions. The successful market researcher will be able to analyze autonomously qualitative data, trends, strategies and competition aiming at increasing competitiveness.Collect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentationsUnderstand business objectives and design surveys to discover prospective customers preferencesCompile and analyze statistical data using modern and traditional methods to collect itPerform valid and reliable market research SWOT analysisInterpret data, formulate reports and make recommendationsUse online market research and catalogue findings to databasesProvide competitive analysis on various companies market offerings, identify market trends, pricing/business models, sales and methods of operationEvaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correctRemain fully informed on market trends, other parties researches and implement best practicesCollect data on consumers, competitors and market place and consolidate information into actionable items, reports and presentationsUnderstand business objectives and design surveys to discover prospective customers preferencesCompile and analyze statistical data using modern and traditional methods to collect itPerform valid and reliable market research SWOT analysisInterpret data, formulate reports and make recommendationsUse online market research and catalogue findings to databasesProvide competitive analysis on various companies market offerings, identify market trends, pricing/business models, sales and methods of operationEvaluate program methodology and key data to ensure that data on the releases are accurate and the angle of the release is correctRemain fully informed on market trends, other parties researches and implement best practicesProven Market Research Analysis experienceAbility to interpret large amounts of data and to multi-taskStrong communication and presentation skillsExcellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS OfficeSearch engines, web analytics and business research tools acumenFamiliarity with CRM programsAdequate knowledge of data collection methods (polls, focus groups, surveys etc)Working knowledge of data warehousing, modelling and miningStrong analytical and critical thinkingBS degree in Statistics, Marketing or related fieldProven Market Research Analysis experienceAbility to interpret large amounts of data and to multi-taskStrong communication and presentation skillsExcellent knowledge of statistical packages (SPSS, SAS or similar), databases and MS OfficeSearch engines, web analytics and business research tools acumenFamiliarity with CRM programsAdequate knowledge of data collection methods (polls, focus groups, surveys etc)Working knowledge of data warehousing, modelling and miningStrong analytical and critical thinkingBS degree in Statistics, Marketing or related field

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