Social Media Marketing
4 weeks ago
Job brief
We are looking for a talented social media marketing to
administer our social media accounts. You will be
responsible for creating original text and video content,
managing posts and responding to followers. You will
manage our company image in a cohesive way to achieve
our marketing goals.
As a Social media manager, we expect you to be up-to-
date with the latest digital technologies and social media
trends. You should have excellent communication skills
and be able to express our companys views creatively.
Ultimately, you should be able to handle our social media
presence ensuring high levels of web traffic and customer
engagement.
Responsibilities
Perform research on current benchmark trends and
audience preferences
Design and implement social media strategy to align with
business goals
Set specific objectives and report on ROI
Generate, edit, publish and share engaging content daily
(e.g. original text, photos, videos and news)
Monitor and web traffic metrics
Collaborate with other teams, like marketing, sales and
customer service to ensure brand consistency
Communicate with followers, respond to queries in a
timely manner and monitor customer reviews
Oversee social media accounts design (e.g. Facebook
timeline cover, profile pictures and blog layout)
Suggest and implement new features to develop brand
awareness, like promotions and competitions
Stay up-to-date with current technologies and trends in
social media, design tools and applications
Requirements and skills
Good to have Social Media Manager skills:
Proven work experience as a Social media manager
Hands on experience in content management
Excellent copywriting skills
Ability to deliver creative content (text, image and video)
Solid knowledge of SEO, keyword research and Google
Analytics
Knowledge of online marketing channels
Familiarity with web design
Excellent communication skills
Analytical and multitasking skills
BSc degree in Marketing or relevant field
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