IT Marketing Executive- Freshers

4 weeks ago


kochi, India Techware Lab Pvt.Ltd. Full time

IT Marketing Executive- Freshers

Key Responsibilities:
* Market Research: Conduct thorough market research to identify industry trends, competitors, and potential opportunities for (Techware Lab. Collect and analyze data to inform marketing strategies.?
* Data Collection and Analysis: Gather and organize data related to customer demographics, preferences, and behavior. Utilize data analytics tools to extract?
* Client Communication: Communicate with clients and prospects through various channels, including email, phone calls, and in-person meetings. Address inquiries, provide product/service information, and maintain positive client relationships.
* Social Media Management: Help manage and maintain our social media profiles by creating and scheduling posts, engaging with followers, and tracking social media performance metrics.
* Email Marketing: Support the creation and execution of email marketing campaigns. Assist with list management, content creation, and campaign tracking.
* Event Coordination: Participate in the planning and execution of IT-related events, such as webinars, trade shows, and product launches. Assist with event logistics, promotion, and post-event follow-up.
* Analytics and Reporting: Monitor the performance of marketing campaigns using tools like Google Analytics. Prepare regular reports summarising key metrics and insights to track progress and inform decision-making.
* Market Segmentation: Assist in segmenting the market based on various criteria to better target specific customer groups effectively.
Requirements:
* Bachelor's or master's degree program in marketing who is passionate about IT sales & marketing
* Must be a fresher
* Must have excellent verbal and written communication skills, co-ordination skill, enthusiastic and a team performer
* Need to work at our office at Infopark Phase 2
Interested candidates shall apply with subject line Marketing Executive to " "



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