Senior SEO Executive

1 day ago

Gurugram, India Astroyogi Full time

Location: Gurugram, Haryana

Job Type: Full-Time

Department: SEO

Job Summary:

We are seeking an experienced and results-driven Senior SEO Executive to manage and execute all aspects of search engine optimization strategies. You will play a key role in improving organic visibility, website traffic, and keyword rankings across search engines like Google and Bing.

Key Responsibilities:

  • Plan, implement, and manage SEO strategies (on-page, off-page, and technical SEO).
  • Perform in-depth keyword research, site audits, and competitor analysis.
  • Optimize website content, landing pages, and blog posts for SEO.
  • Monitor and analyze SEO performance using tools like Google Analytics, Search Console, SEMrush, Ahrefs, etc.
  • Develop and implement link-building strategies.
  • Collaborate with content, design, and development teams to ensure SEO best practices.
  • Track and report on SEO KPIs and provide actionable insights.
  • Stay updated with the latest SEO trends, algorithm updates, and best practices.
  • Conduct regular technical SEO audits and work with developers to resolve issues.
  • Mentor junior SEO executives or interns when required.

Requirements:

  • Bachelor's degree in Marketing, Communications, IT, or a related field.
  • 2–4 years of hands-on SEO experience.
  • Strong knowledge of SEO tools like SEMrush, Ahrefs, Moz, Screaming Frog, etc.
  • Proven track record of improving organic search performance.
  • Solid understanding of search engine algorithms and ranking factors.
  • Familiarity with HTML, CSS, and basic web development practices (a plus).
  • Excellent analytical, communication, and project management skills.
  • Experience with CMS platforms like WordPress, Shopify, or Magento is a plus.

Preferred Skills:

  • Proficiency in Google Analytics, Google Tag Manager, and Google Search Console.
  • Knowledge of schema markup and rich snippets implementation.
  • Strong understanding of mobile SEO and Core Web Vitals optimization.
  • Exposure to both international and local SEO strategies.
  • Experience with eCommerce product SEO (category and product-level optimization).
  • Familiarity with CMS platforms such as WordPress and headless CMS like Strapi.

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