Sdr (Sales Development Representative)

Job Description: Sales Development Representative (SDR) – Middle East Company: Workdeft Solutions Location: Coimbatore Experience: 1–3 Years Language: English (Professional Proficiency About Workdeft At Workdeft , we are more than just a technology consultancy; we are the architects of digital transformation. Specializing in ITSM, CRM, Cybersecurity, and Cloud Contact Centers , we empower enterprises across the Middle East and India to modernize their operations. As trusted partners for industry giants like Freshworks, SecPod, LeadSquared, and Ziwo , we help businesses automate processes and enhance customer experiences. We are growing our footprint in the MENA region and looking for a driven, tech-savvy SDR to help us introduce our world-class solutions to new enterprises in the Middle East. The Role As a Sales Development Representative (SDR) , you will be the engine of our sales growth in the Middle East. You will focus on outbound prospecting , acting as the first point of contact for potential clients in the UAE, KSA, and wider GCC region. Your goal is simple: identify the right companies that need our SaaS & IT solutions, spark interest, and set up qualified meetings. Key Responsibilities ∙ Regional Prospecting: Execute targeted outbound campaigns (Email, LinkedIn, Cold Calls) focusing on mid-to-large enterprises in the UAE, KSA, Kuwait and Bahrain . ∙ Consultative Selling: Articulate the value of our partner ecosystem (e.G., how Freshworks improves IT service delivery or how SecPod secures endpoints ) to IT Directors and C-level decision-makers. ∙ Lead Qualification: Vet inbound leads and outbound prospects to ensure they meet Workdeft’s Ideal Customer Profile (ICP) before handing them off to the sales team. ∙ Cultural Navigation: Navigate Middle Eastern business hierarchies effectively, understanding the importance of relationship-building and local business etiquette. ∙ Pipeline Management: Maintain rigorous data hygiene in our CRM, logging every call, email, and interaction to ensure accurate forecasting. ∙ Market Intelligence: Stay updated on digital transformation trends in the Middle East to tailor your pitch to the specific pain points of regional businesses. What We Are Looking For ∙ Experience: 1–3 years of proven experience in B2B Sales , preferably within SaaS, IT Consulting, or Tech Services . ∙ Regional Expertise: Solid understanding of the Middle East market landscape; experience selling to the GCC region is a major advantage. ∙ Communication: English: Exceptional verbal and written skills are a must. ∙ Tech-Savvy: Ability to quickly understand complex technical concepts (ITSM, CRM, Cybersecurity) and explain them simply. ∙ Tool Proficiency: Familiarity with CRM tools (e.G., HubSpot, Zoho) and prospecting tools (e.G., LinkedIn Sales Navigator, ZoomInfo, Lusha). ∙ Resilience: You possess a "hunter" mentality—you are self-motivated, persistent, and not discouraged by rejection. Why Join Workdeft? ∙ Impact: Work directly with top-tier global technology partners (Freshworks, Ziwo, Profit.Co). ∙ Growth: We are a rapidly expanding company with a clear career path from SDR to Account Executive to Sales Manager. ∙ Culture: A collaborative, fast-paced environment that values innovation and efficiency. ∙ Compensation: Competitive salary package with a performance-based commission structure.