Senior Performance Marketing Manager – Contract period 12 months – CTC R52 200 per month – 2 days per week on-site in Sandton

1 month ago

india NS.work Full time
Job Description
  • A Senior Performance Marketing Manager is a data-driven marketing professional responsible for developing, implementing, and optimising marketing campaigns across various digital channels to achieve specific business objectives. They act as a strategic leader, leveraging their expertise to generate strong ROI and drive measurable growth.

Responsibilities:
  • Strategic Planning & Management:
    • Develop and implement comprehensive performance marketing strategies aligned with overall business goals.
    • Conduct market research and competitor analysis to identify opportunities and optimize campaign performance.
    • Set clear campaign objectives and KPIs (key performance indicators) to track success.
    • Manage budgets effectively, allocating resources across different channels and tactics.
  • Campaign Execution & Optimization:
    • Oversee the execution of paid advertising campaigns across various platforms (e.g., Google Ads, Facebook Ads, LinkedIn Ads).
    • Manage and optimize organic reach through SEO and social media marketing strategies.
    • Work collaboratively with creative teams to develop compelling ad copy and landing pages.
    • A/B test different campaign elements and landing pages to identify the most effective combinations.
    • Stay updated on the latest marketing technologies and platforms to identify new opportunities.
  • Data Analysis & Reporting:
    • Utilize marketing analytics tools to track campaign performance, measure ROI, and identify areas for improvement.
    • Translate data insights into actionable recommendations for campaign optimization.
    • Generate regular reports to communicate campaign performance to stakeholders.
  • Teamwork & Leadership:
    • Provide guidance and mentorship to junior team members.
    • Collaborate effectively with cross-functional teams (sales, product, design) to achieve marketing goals.
    • Foster a data-driven culture within the marketing department.

Requirements
  • Bachelor's degree in Marketing, Business Administration, or a related field (preferred).
  • 5+ years of experience in performance marketing with a proven track record of success.
  • Strong understanding of digital marketing channels (paid search, social media advertising, display advertising, etc.).
  • Expertise in marketing analytics and data visualisation tools (e.g., Google Analytics, Looker, Tableau).
  • Excellent communication, presentation, and interpersonal skills.
  • Ability to work independently, manage multiple projects simultaneously, and meet deadlines.
  • Passion for staying up-to-date with the latest digital marketing trends and technologies.

Nice to Have:

  • Experience in B2B (business-to-business) marketing (if applicable).
  • Experience with marketing automation platforms.
  • Working knowledge of web development and conversion rate optimization (CRO).
  • Proven leadership experience managing a performance marketing team.

Overall, a Senior Performance Marketing Manager plays a vital role in driving business growth through data-driven marketing strategies and campaign optimization.

If you apply for this role you agree to our 
Bachelor's degree in Marketing, Business Administration, or a related field (preferred). 5+ years of experience in performance marketing with a proven track record of success. Strong understanding of digital marketing channels (paid search, social media advertising, display advertising, etc.). Expertise in marketing analytics and data visualisation tools (e.g., Google Analytics, Looker, Tableau). Excellent communication, presentation, and interpersonal skills. Ability to work independently, manage multiple projects simultaneously, and meet deadlines. Passion for staying up-to-date with the latest digital marketing trends and technologies. Nice to Have: Experience in B2B (business-to-business) marketing (if applicable). Experience with marketing automation platforms. Working knowledge of web development and conversion rate optimization (CRO). Proven leadership experience managing a performance marketing team. Overall, a Senior Performance Marketing Manager plays a vital role in driving business growth through data-driven marketing strategies and campaign optimization. If you apply for this role you agree to our

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