Senior Product Marketing Specialist

2 weeks ago


bangalore, India Alp Consulting Limited Full time
Job Summary The Senior Product Marketing Specialist will be responsible for developing and executing marketing strategies that effectively communicate the value of our products to the target audience. This role requires a deep understanding of the market, competitive landscape, and customer needs, as well as the ability to translate technical features into compelling benefits. The ideal candidate will have a strong background in product marketing, excellent communication skills, and a proven track record of successful product launches and marketing campaigns Responsibilities 1. Market Research and Analysis Conduct thorough market research to understand customer needs, market trends, and the competitive landscape. Analyze and interpret data to identify opportunities and challenges in the market. 1 QOYOD | JOB DESCRIPTION - SENIOR PRODUCT MARKETING SPECIALIST People & Culture Department Document Name: Job Description Document Code QYD-HR-JD_V1 Modification Date 05/08/2024 Issue Date Provide insights and recommendations based on market research to inform product development and marketing strategies. 2. Product Positioning and Messaging Develop and articulate clear, compelling product positioning and messaging that differentiates our products in the market. Ensure consistency of messaging across all marketing channels and materials. Collaborate with cross-functional teams to align product messaging with overall brand strategy. 3. Go-to-Market Strategy Create and execute comprehensive go-to-market (GTM) plans for new product launches and feature releases. 4. Campaign Management Plan and execute targeted marketing campaigns to generate leads and drive product adoption. Monitor and analyze camp

Job Title:

Hi Applicants

Hiring for a Job in a Reputed Organization(Product and Service based company) .

Here is a Gateway to it, through ALP Consulting.

Recruiting

Employment Type: Permanent

Experience:

Skills Required:

Excellent Communication Skills Strong Experience in :

Job Location: Pan India

Note: Maximum 60 Days Notice Period will be Prioritized.



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