Senior Brand Manager
Found in: Whatjobs IN C2 - 2 weeks ago
Objectives/ KPIs:B2B (Corporates) Lead Generation
(Inbound, Events, Content Marketing, Growth Marketing)Engagement
(for existing clients - working alongside content and creative teams)Brand Building
(Thought leadership content, Partnerships, Online reputation management and User community creation/ engagement)
ResponsibilitiesDevelop and implement effective growth strategies for the corporate business.Creating and implementing the marketing plan in line with overall business objectives while striking a balance between longer-term strategic brand building activities, mid-term lead generation and nurturing, as well as quick wins to achieve targetsWork with different marketing & communication teams to generate new ideas and strategies.Formulating lead generation strategy across all inbound and outbound channels, in alignment with business targets and budget.Working with the marketing and creative teams to execute the strategy and deliver results.Experiment and crack
for corporate lead generation
Requirements5+ years of prior experience in a similar role with a solid track record of success.Strong experience in B2B Lead Generation, Content Marketing,
MarketingMust be highly goal driven and work well in fast paced environments.Excellent communication & interpersonal skills.Adept at building relationships and liaising with multiple stakeholders.
HighlightsOur numbers speak for what we have achieved (30 lakh+ people impacted, 20 lakh+ counseling sessions, 10,000+ Lives saved)We run our business profitably and hence are in charge of our own journey and decision makingOur work has been recognised by the likes of PM Narendra Modi in Mann Ki Baat (in the last week's episode), last year we also helped give recommendation to him and PMO on Mental Health Policies for IndiaWe have won several awards like Forbes 30under30, BW 40under40, Redherring, IHW wellbeing, Startup India etc.60% of our employees start their career with us (first job/ internship)90% interns convert it into jobs70% of our workforce is womenWe are also led by a women founder and have women leading design, program development and operations team - while we believe in equality, this helps have role models for other women to see that we believe in actions and examples more than words.
If this paints a picture of the workplace which fits as your next career step, please apply.
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